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MSc Food Business

Course Description

The MSc in Food Business will provide you with the skills to analyse the key issues impacting on an evolving food chain such as changing consumer demand, the need for better value, the emerging food service markets, food supply chain management, food safety, food and health issues, product innovation, and the application of those skills to the food industry.

The balance of business and computer skills and a European language on this programme reflects the global nature of the food industry and the dynamic nature of the Irish food industry.

Visit the website: http://www.ucc.ie/en/ckr23/

Course Details

The Department of Food Business and Development offers a full-time MSc in Food Business which is ideally suited to graduates interested in pursuing a career in strategic management or marketing in the food sector. The needs of the food sector in the future involve the development of an efficient and responsive food chain (from farm to processor to consumer) in which market changes are reconciled with strategic and production decisions along all stages of the food business chain.

On successful completion of this course, you should be able to:

- evaluate current food consumer and food industry trends, policy issues and drivers and strategies impacting on the evolving food supply chain
- design and implement innovative marketing strategies for competitive markets
- evaluate the role of market orientation and strategic marketing in new product success
- identify the ethical, regulatory and environmental responsibilities of modern food enterprises
- evaluate your personal and employment skills development as a result of working in some facet of the food supply chain
- apply new research techniques to new marketing situations
- analyse the research process and its key components and design a piece of research to answer a specific research question


The course is divided into two parts. You will complete modules to a total of 60 credits in Part I (year 1). You must undertake a food industry-centred research project after the end of Part I university examinations. In Part II (year 2) of the course you will submit a report on your food industry-centred research project and a dissertation on a research project.


Various methods of assessment are used, depending on the chosen modules.

For more information, please see the Book of Modules 2015/2016 - http://www.ucc.ie/calendar/postgraduate/Masters/food/page05.html


Employment opportunities from this course can be in the food or non-food sectors as the skills acquired are highly transferable. Recent graduates have secured employment in international food firms (Glanbia, Kerry), banks, food agencies (Bord Bia, UK Home-Grown Cereals Authority), non-food agencies (Enterprise Ireland, IBEC), market research firms (AC Nielsen) and in higher education. A central part of the MSc in Food Business is a food industry placement in a food firm, food agency, university, bank or related establishment, where you gain valuable work experience.

How to apply: http://www.ucc.ie/en/study/postgrad/how/

Funding and Scholarships

Information regarding funding and available scholarships can be found here: https://www.ucc.ie/en/cblgradschool/current/fundingandfinance/fundingscholarships/

Visit the MSc Food Business page on the University College Cork website for more details!

Student Profiles

UCC Postgraduate Bursaries for Taught Programmes - 20+ Awards

UCC are offering bursaries to students who have lost funding because of the changes to the Student Grant Scheme in the 2012 Budget. There has been a substantial increase in the number of postgraduate students in Ireland in recent years but it is feared that the change in the Student Grant Scheme as part of Budget 2012 may affect the numbers adversely.UCC have decided not to limit the number of bursaries as supplying suitably qualified graduates is one of its actions to support the government’s 2012 Action Plan for Jobs. “There is great merit in offering these Bursaries”, says Dr Michael Murphy, President of UCC. “We know that the removal of the Government grant will have caused some problems for students and we hope that this measure alleviates the financial difficulties. This support for our postgraduate students complements the support that UCC offers disadvantaged students through it Access programme and Talented Student Programme at UCC. We think it is very important to support our students at this time as well-qualified postgraduate students will be an important part of Ireland’s economic recovery”. In 2011, 3,691 postgraduate students registered to study across UCCs four Colleges (College of Arts, Celtic Studies and Social Sciences, College of Business and Law, College of Medicine and Health and the College of Science, Engineering and Food Science) undertaking studies ranging from Higher Diplomas to doctoral research degrees. With over 200 taught and research programmes, UCC is one of the most popular universities for postgraduate study in Ireland. UCC’s excellent reputation and support for all students, especially disadvantages students, is one of the major reasons for its designation as the ‘Sunday Times Irish University of the Year 2011-12’ and ‘Ireland’s first Five Star University’ (QS Stars 2011). Other national programmes that provide financial support for suitably qualified students to undertake postgraduate studies include the Graduate Skills Conversion Programme (GSCP), a joint initiative with the Department of Education and Science and the Higher Education Authority. The aim of this programme is to provide graduates with the opportunity to acquire qualifications for employment in the ICT area. These postgraduate courses are provided at reduced fees (€2,750) and aim to enhance Ireland’s competency in this economically important area. ICT is just one of the many options available to students; the full range of UCC post graduate programmes is available on http://www.ucc.ie/en/study/postgrad/what/colleges/

Value of Scholarship(s)



The bursaries are specifically designed to ensure that students who were previously in receipt of a local authority grant and as a result of the changes in the scheme are no longer eligible are not disadvantaged.To be eligible, the student must have qualified for Local Authority, VEC or Department of Education grants in the final year of their bachelor’s degrees. The bursaries are not limited to UCC graduates; the scheme is open to students from any Irish HE institution who graduated since 2009 and who will commence a full time taught Post graduate programme in UCC in September 2012.

Application Procedure

Full details of the bursary scheme are on the University website http://www.ucc.ie/en/financeoffice/fees/

Further Information


Entry Requirements

Candidates must have achieved a First or Second Class Honours Degree. Relevant degrees include BComm, BA, BSc Food Science, BSc Food Technology and BSc Nutritional Sciences, BAgrSc, or equivalent. English language proficiency View Website

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Recipient: University College Cork

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