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The MSc in Digital Marketing & Sales prepares professionals who will progress in a digital ecosystem where the functions require an excellent capacity for adaptation. The instructive approach of the MSc, which includes an e-business component, combines strategy, technique, design, digital marketing and e-commerce performance. A programme connected to the innovations and demands of the market which is lacking skilled professionals.
With digital, new professions and new practices have appeared, creating a real need for training. In an environment in which the skills change fast and the disciplines are becoming increasingly specialized, companies need to be more agile than ever before. The objective of the MSc in Digital Marketing & Sales of KEDGE: to train
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International Bachelor's degree - 4 years
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