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Business & Management (5)
Communication & Media Studies (7)
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About the course
Digital marketing methods are leading the way in the modern marketing world. From social media trends to using data to optimise website traffic, if you're not capitalising on digital marketing, you're losing customers.
Digital marketing allows companies to target and reach their audiences within the online space, promote their brand, and sell their products. Analytic methods allow us to determine how effective our digital marketing strategies have been, analysing data and optimising our techniques. It is through these methods that marketing has transformed in recent years, becoming ever more essential for the growth and success of a company.
Entry Requirements
A 2:2 degree, or international equivalent in one of the following subjects:
Marketing
Advertising
Business Administration
Communications
Management
Media studies
Public Relations
Psychology
Commerce
Entrepreneurship
Marketing Information Systems
Retailing
Other degree types will be considered on a case by case basis and applicants with certain degrees may also need to demonstrate at least two years' additional relevant work experience (please include your CV with your application).
We will also consider applicants who hold a level 6 CIM Diploma in Professional Marking, Digital Marketing or Sustainable Marketing (pass or above) and two years' relevant work experience.
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