About the course
Sheffield may be one of the best places in the UK to take a course like this. The percentage of people working in the creative industries here is much higher than the national average. We have the best theatre scene outside London, the largest independent cinema, and galleries with links to the Tate and the V & A.
This course provides general training in management with the emphasis on understanding and managing creative enterprises and cultural organisations.
Core modules
Accounting and Financial Management; Introduction to the Creative and Cultural Industries; Critical Theories and Concepts in the Cultural and Creative Industries; Cultural Marketing; Research Methods; Project Dissertation
Examples of optional modules
Four of the following: Managing Festivals, Events and Creative Performances; Fundraising Management: Sponsorship, Philanthropy and the State; Managing Creative Brands; Managing Museums and Cultural Heritage Sites; Music Management: Planning; Music Management Events
There are field trips and guest lecturers from the industries. You can also apply to base your dissertation on a project with a high profile arts organisation or event in the city.
The example course structure listed is indicative and may be subject to change in future years. The content of our courses is reviewed annually to make sure it's up-to-date and relevant.
Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption. Please note that not all combinations of elective modules may be possible because of timetabling.
How we teach
We teach management from a truly global perspective, and our courses are based on pioneering research into the challenges faced by businesses everywhere. We use a combination of lectures, seminars, case studies, group work for collaborative learning, and web-based discussion groups. You'll be assessed through Individual assignments, group projects, end-of-semester examinations and a dissertation.
We’ll teach you how to identify opportunities, solve problems and inspire others. Many of our teaching staff are world-class researchers working in policy-relevant areas. Our courses are based on their research. We also bring in guest speakers from business, local government and industry. You can apply to carry out a project with an external organisation as part of your course. We also offer you the chance to spend the summer at another university overseas.
Your career
At Sheffield University Management School, we are committed to focusing on employability and our postgraduate students’ future career prospects. We have two specialist careers advisors in the School, dedicated to providing full-time career support throughout your course.
You will have many opportunities during your course to engage in personal and professional development. Our courses are designed to enable you to acquire the transferable skills essential for employment: communication, organisation, and the ability to deal with complex issues creatively and systematically.
Our dedicated Employability Hub acts as a key interface between students and employers. Its staff will help you access employability support, skills development and opportunities throughout your masters.
Our graduates work for companies such as Adidas, ASDA, Boots, ExxonMobil, HSBC, Morgan Stanley, Pepsico International, Sainsbury’s and Vodafone. Their job titles include Head of Business Enhancement, Management Consultant, Product Marketing Manager, Web Marketing Consultant and Campaign Manager.
Visit the
MSc Creative and Cultural Industries Management
page on the University of Sheffield website for more details!
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