MSc International Marketing & Business Development

The MSc Business Development exposed to a very challenging environment in which I excelled both academically and personally. The study trip abroad to Japan was a real highlight of the program, combining an enriching cultural immersion and many corporate visits.

I also feel that being in group of 43 students from 23 nationalities greatly enhanced my interpersonal and intercultural skills as well as building my international network.
The Live Business Case was a very rewarding aspect of the program which involved working with consultants from real companies over the course of 7-8 months. I worked on the Schneider Electric business case and at the end of the first academic year of the program I received an internship offer from Schneider. It was clear that the MSc Business Development had already greatly increased my employability.

Since then I have been working as a Business Developer in an innovative department called Shore Connection at Schneider Electric. It has also been a great opportunity to practice my French. I am convinced that this Master’s program has provided a lot of added value in terms of career opportunities and opened doors for me which previously were inaccessible.

During the second semester of the MSc Business Development program I had the chance to participate in the Procter and Gamble Information and Decision Solution Challenge in Istanbul, Turkey.

During this event, I was able to put into practice the different learning acquired during the different modules at GGSB. Those learnings definitely boosted my performance at the business challenge where together with an amazing team, we managed to rank first. Based on my performance, I was offered a 6 month internship as a business analyst in a Customer Business Development team at P&G Paris.

The main highlight of this experience was the responsibility that was offered to me on trying to change the way business is done using deep data analysis and pitching new solutions to customers. After that, I joined GOOGLE EMEA HQ in Dublin for the role of Account Manager for Middle East and North Africa for the Adsense product. Supporting publishers from 19 different countries and helping them monetizing their websites is my daily task. That's definitely the biggest responsibility I've ever had!