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Media Management MBA


Course Description

The programme brings together our 25 years of experience in delivering highly regarded MBA programmes and the School of Journalism, Media and Cultural Studies’ internationally renowned expertise in journalism and media.

You will study core modules exploring key elements of business management, supplemented by a range of options enabling you to study media issues in depth. Unique modules such as Digital Media Management and Branding and the Media will explore the very latest developments in this dynamic industry.

The programme combines the core ingredients of the long established MBA programme with the opportunity to understand the management challenges of the media industry, which is vital to the success of many advanced and emerging creative economies.

You will gain sufficient knowledge of business, management and the media to help you secure management positions in media organisations.

This programme provides personal, academic and professional development experience relevant to those seeking a career in media management.

Distinctive features:

• You will be part of a community which is committed to delivering social improvement alongside economic development in the world’s first Public Value Business School.

• You will study at a Business School ranked 1st in the UK for research environment and 6th for research excellence (REF 2014) and at the School of Journalism, Media and Cultural Studies, ranked 2nd in the UK for research excellence.

• You will be a student of the only business school in Wales accredited by AACSB international (and one of only 5% worldwide) and in a School ranked 1st in the Guardian’s University Guide for Journalism and Public Relations.

• You will gain a degree which delivers a solid background in business management theory and practice along with specialised media knowledge and skills.

Structure

There are three stages to the MBA Media Management: Foundation, Application and Specialisation.

You will take six modules in each of the Foundation and Application stages; each module is compulsory and carries 10 credits. Subject to satisfactory completion of these stages, you will progress to the Specialisation phase during which you will take a further three 10-credit elective modules and a 30-credit major project.

You will study core modules exploring elements of business management, supplemented with a range of options enabling you to study media issues in depth. Unique modules such as Digital Media Management and Compliance, Regulation and the Law will explore the very latest developments in this dynamic industry.

In addition to the core MBA modules, you are able to choose from several optional modules from the MA programmes in International Journalism, International Public Relations, Political Communications, and Journalism.

Core modules:

Study Skills (MBA) (Incorporating Business Statistics)
Financial Analysis and Control
Organisational Behaviour
Marketing
Financial Management
Human Resource Management
Strategic Management
Marketing Management
Digital Media Management
Reporters and the Reported 2
Global Communications Management 2
Compliance, Regulation and the Law
A Creative Introduction to Managing Digital and Social Media
Media Management Project

Optional modules:

Reporting the Middle East
Insurgency into the 21st Century
Global Crisis Reporting
In The Editor's Chair
Reporting Health and Science
International Relations for Journalists
Managing Print Media in a Digital World
Electoral Behaviour, Public Opinion and the Media
Communication Governance
Media, Activism and Participation
Social Media and Politics

Methods of teaching

Most modules involve a mixture of lectures and small group teaching (called classes, seminars, workshops or tutorials).

In a lecture, the lecturer will mainly be giving an overview of a particular aspect of the module content (as well as opportunities for you to ask questions and be reflective), while in classes and workshops you will have an opportunity to practice techniques, discuss ideas, apply concepts and consolidate your understanding in the topic

Support

You will be allocated a personal tutor at the beginning of your studies. Normally, your personal tutor will teach on your own degree course and you will keep the same personal tutor throughout your course.

Your personal tutor will be able to give you advice on academic issues, including module choice and assessment. If you encounter any problems which affect your studies, your personal tutor should always be your first point of contact; she/he will be able to put you in touch with the wide range of expert student support services provided by the University and the Students' Union as appropriate. You are required to meet with your personal tutor at three points during each academic year but you are also encouraged to get in touch with them at any other point if you need help or advice.

For day-to-day information, the staff of our Postgraduate Student Hub are available, in person, by telephone or by email, from 8am to 6pm each weekday during term time to answer your questions.

Feedback

We’ll provide you with regular feedback on your work. This comes in a variety of formats including oral feedback, personalised feedback on written work, and generic written feedback.

You will be given general feedback in relation to examinations following all examination periods and you will be able to discuss your overall performance with your personal tutor.

When undertaking the dissertation/project you are expected to meet regularly with your supervisor to review progress and discuss any questions. Your supervisor will be able to provide feedback on your research plan and drafts of your work as you progress.

Assessment

Assessment methods vary from module to module but, across your degree scheme as a whole, you can expect a mixture of exams, coursework, essays, practical work, presentations, and individual and group projects.

Career prospects

We recognise that the majority of our students undertake postgraduate qualifications to improve their prospects in the job market. The MBA is widely regarded as the necessary business qualification to develop the skills that modern business managers need. The vast majority of our graduates go on to employment or further study after leaving us and many of our graduates hold key positions in major corporations across the globe, including management positions in the media or other creative industries.

Major firms regularly visit the School to recruit students. Whilst studying with us you will be able to attend recruitment fairs and presentations, see our team of specialist careers advisors and gain help with CV writing, interview skills and aptitude tests, to name a few.

Visit the Media Management MBA page on the Cardiff University website for more details!

Videos
Student Profiles
(Scholarship)

Master's Excellence Scholarships - No. of awards TBC


“This scholarship package will give high-calibre students the opportunity to study at a world-leading, research-intensive university and help ease the associated financial burdens.”Professor Colin Riordan, Vice-ChancellorWe are pleased to announce that the Taught Master's Excellence Scholarship Scheme for 2016/17 entry has been confirmed.We are committed to invest up to a total of £500,000 in this high value competitive scholarship scheme to support UK and EU students who are planning to start an eligible master's programme in September 2016.The scholarships are each worth a minimum of £3,000 and will be awarded in the form of a tuition fee discount.Scholarships will be awarded based on academic excellence.

Value of Scholarship(s)

from £3,000

Eligibility

Eligible programmes include taught full-time and part-time taught programmes leading to a master's. Not included are our distance learning programmes and taught programmes leading to a postgraduate certificate, postgraduate diploma, as well as research master's such as the MPhil and MRes.‘Home’ and ‘EU’ students only (as classified for fee paying purposes, tuition fee status is determined after submitting an application to study) who are accepted on to an eligible postgraduate taught programme leading to a master's degree, and with a firm focus on academic excellence.For applicants from countries outside the European Union, we also offer a range of highly prestigious international scholarships.

Application Procedure

The Masters Excellence Scholarship application form can be accessed once you have submitted an application to study to an eligible postgraduate taught programme leading to a master’s degree. Please note the additional details on our website and in the guidance documents provided.
See our website for full details of how to apply for this scholarship: http://www.cardiff.ac.uk/study/postgraduate/funding-and-fees/masters-excellence-scholarships

Further Information

http://www.cardiff.ac.uk/for/prospective/postgraduate/funding/master-scholarships.html



Entry Requirements

Suitable for graduates in a wide range of disciplines, including arts, journalism/media and science subjects as well as the usual business-oriented degrees. The course is aimed at recently qualified graduates who have achieved a minimum of an upper second class Honours degree. If English is not your first language you will be required to pass the IELTS exam, obtaining a minimum of 7.0 as an overall score.

Last Updated

27 June 2017

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