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Course content

The programme brings together our 25 years of experience in delivering highly regarded MBA programmes and the School of Journalism, Media and Cultural Studies’ internationally renowned expertise in journalism and media.

You will study core modules exploring key elements of business management, supplemented by a range of options enabling you to study media issues in depth. Unique modules such as Digital Media Management and Branding and the Media will explore the very latest developments in this dynamic industry.

The programme combines the core ingredients of the long established MBA programme with the opportunity to understand the management challenges of the media industry, which is vital to the success of many advanced and emerging creative economies.

You will gain sufficient knowledge of business, management and the media to help you secure management positions in media organisations.

This programme provides personal, academic and professional development experience relevant to those seeking a career in media management.

Distinctive features

• You will be part of a community which is committed to delivering social improvement alongside economic development in the world’s first Public Value Business School.

• You will study at a Business School ranked 1st in the UK for research environment and 6th for research excellence (REF 2014) and at the School of Journalism, Media and Cultural Studies, ranked 2nd in the UK for research excellence.

• You will be a student of the only business school in Wales accredited by AACSB international (and one of only 5% worldwide) and in a School ranked 1st in the Guardian’s University Guide for Journalism and Public Relations.

• You will gain a degree which delivers a solid background in business management theory and practice along with specialised media knowledge and skills.

Structure

There are three stages to the MBA Media Management: Foundation, Application and Specialisation.

You will take six modules in each of the Foundation and Application stages; each module is compulsory and carries 10 credits. Subject to satisfactory completion of these stages, you will progress to the Specialisation phase during which you will take a further three 10-credit elective modules and a 30-credit major project.

You will study core modules exploring elements of business management, supplemented with a range of options enabling you to study media issues in depth. Unique modules such as Digital Media Management and Compliance, Regulation and the Law will explore the very latest developments in this dynamic industry.

In addition to the core MBA modules, you are able to choose from several optional modules from the MA programmes in International Journalism, International Public Relations, Political Communications, and Journalism.

Please visit the website to see the modules taught on this course:

http://www.cardiff.ac.uk/study/postgraduate/taught/courses/course/media-management-mba

Teaching

Teaching in both Cardiff Business School and the School of Journalism, Media and Cultural Studies is heavily informed by research and combines academic rigour with practical relevance. Our internationally leading faculty consists of academics who are at the forefront of knowledge within their field. They bring the lessons learnt from their most recent research into the classroom, giving you access to up to date real life examples and scenarios and critical business thinking.

Your teaching and learning resources will be provided and we will be responsive to your needs and views. For your part, you will need to put in the necessary amount of work both during and outside formal teaching sessions, and to make good use of the facilities provided.

Assessment

Assessment methods vary from module to module but, across your degree scheme as a whole, you can expect a mixture of exams, coursework, essays, practical work, presentations, and individual and group projects.

Career Prospects

We recognise that the majority of our students undertake postgraduate qualifications to improve their prospects in the job market. The MBA is widely regarded as the necessary business qualification to develop the skills that modern business managers need. The vast majority of our graduates go on to employment or further study after leaving us and many of our graduates hold key positions in major corporations across the globe, including management positions in the media or other creative industries.

Major firms regularly visit the School to recruit students. Whilst studying with us you will be able to attend recruitment fairs and presentations, see our team of specialist careers advisors and gain help with CV writing, interview skills and aptitude tests, to name a few.

Visit the Media Management MBA page on the Cardiff University website for more details!

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