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Course content

CEIBS offers a world-class, 18-month, full-time MBA programme taught in English and designed to prepare talented young people with career aspiration, managerial potential, and international orientation for a career of global business leaders in the future. It aims primarily to enhance the student's ability to identify and utilize business opportunities, solve complicated business problems, motivate people, and develop organizations. CEIBS MBA programme pays particular attention to its participants' leadership, professionalism, sense of social responsibility, cross-cultural competence, and entrepreneurial spirit.

The CEIBS mission is to prepare highly competent, internationally oriented managers who are capable of adapting to the driving forces of business globalisation, international competition, and international cooperation.

Established in Shanghai in 1994 as a non-profit joint venture between the Chinese government and the European Union on the basis of the China-EC Management Institute (CEMI) established in Beijing in 1984, the China Europe International Business School (CEIBS) has been leading in all major innovations in business education in mainland China. Widely recognised as the best business school in Asia, CEIBS stands as an example of the success of China-EU cooperation, and as a showcase of the achievements of China's reform and opening up.

Since the school's establishment, Chinese and European leaders have consistently offered ample support to the school's development. On October 13, 2003, China's first EU Policy Paper specifically stated that work should be done to make a success of CEIBS and bring forth more top professionals.




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