The program is designed to mold top talents for leadership positions in Europe and Asia. It addresses especially young professionals with a first degree in engineering, social or natural sciences and at least one year of professional work experience.
The richness of the program is based on the unique concept of combining a foundation in the core business disciplines with a focus on either European or Asian business. The curriculum comprises six core modules that will provide you with a general management perspective on business functions and how they can be integrated with a rapidly changing global economy, and two modules in the area specialization “Europe” or “Asia”. Additionally, two elective modules will give you the opportunity to tailor the program to your individual career objectives or organizational interests prior to the final Master Thesis. The program is accompanied by company visits, guest lectures, career counseling and personal mentoring.
Module 1, International Communication Skills, aims to equip students with a deepened understanding of the importance of culture and trains students’ cross-cultural competences. Students are further introduced to communication and presentation techniques essential in today’s business.
Module 2, People and Management, deals with differences in work behavior determined by culture, explains how business decisions are influenced by the culture of a respective country, and enables students to develop their understanding of key issues of managing human resources in a global context.
Module 3, Finance and Accounting, addresses financial markets, trade financing, financial control of multinational companies, assessment of investments and risks, capital costs and risks in foreign trade, and is concerned with modern controlling concepts and instruments.
Module 4, Global Business Knowledge, provides learners with a deepened knowledge of internationalization strategies of companies, concepts and instruments of strategic management, and a systematic knowledge in marketing research methods in a global context.
Module 5, Area Specialization I, depending on the chosen focus (Asia or Europe), the module provides an introduction to the economic, political and social conditions of doing business in Asia or Europe.
Module 6, International Business Law and Taxation, introduces basic principles of international business law and addresses the purpose, kinds, regulation and use of taxation in international business.
Module 7, International Project Management, addresses fundamental principles of Project Management, its possible fields of application and its relevance for process optimization of a global value chain.
Module 8, Area Specialization II, is taught to the students based on module 5 and, depending on the focus choice, offers an understanding of the Asian or European economic and business fundamentals.
In modules 9, Topical Specialization I, and 10, Topical Specialization II, students can choose a topical specialization. Currently three topics are offered: International Tourism Management, Logistics and Supply Chain Management, International Business and Entrepreneurship. Depending on students’ interests more options can be offered from the Master portfolio of the School of International Business.
The Master Thesis Seminar introduces students to academic writing and prepares them specifically for the Master Thesis. It covers the standards in preparing scientific papers, the function of a master thesis, possible cooperation with companies, methods for literature search, and the rules of plagiarism. In the Master Thesis students have to deal intensively with a research project or case study and put it in writing in the form of a scientific paper.
Students can attend an optional 22-week internship (also in combination with the master thesis) after the completion of the first 10 modules. If it is a professionally relevant internship and includes a written scientific internship report (15-20 pages), students can obtain 30 ECTS credits.