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Technological advancements and globalisation challenge organisations, industries and national economies needs to be on constant alert to explore, develop and exploit new business opportunities.
This requires an understanding of processes in innovation and entrepreneurship in all stages of new business development. A major in New Business Development will educate future managers and entrepreneurs who can address these challenges by providing the innovative products and services consumers want, the jobs people need, and the economic growth required to support the society.
This allows them to assist small businesses to become medium sized business, and medium sized businesses to become large.
The New Business Development programme draws on the expertise of NHH on commercialization,
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Application deadline: 15 February
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