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About the course
Specialize in digital revenue management and the ways data and technology can strategically grow a hospitality business
- Data analysis
- Digital revenue optmization
- Digital marketing strategy
- Strategic planning
- Leadership skills
A unique, world-first leadership program that recognizes the importance of digital transformation and innovation in the hospitality industry.
The Master’s will teach you how to drive revenue through technology, data and analytics – from the start of the customer experience journey to operations optimization.
Entry Requirements
Minimum Age: 21 Years Old
Relevant work experience is preferable, but not required.
Must be proficient in English for higher education studies. English language exam scores (issued in the last 12 months) are required from candidates who are not native English speakers, or who have not spent the last two years in full-time English education.
Bachelor of Business Administration level degree.
A copy of academic credentials. The school accepts documents in English, or one of the Swiss national languages, i.e. French, German and Italian. If not, an official notarized translation in English will be required.
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