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Master of Science in Global Marketing Management (MScGMM)

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  • Study Type

    Full time available

  • Subject Areas

    Business & Management

  • Start Date


  • Course Duration

    1-year full-time

  • Course Type


  • Course Fees

    (1) UK/EU Student: GBP 6,875 (Semester 1) and HKD 122,000 (Semester 2)
    (2) International Student: GBP 11,800 (Semester 1) and HKD 122,000 (Semester 2)
    Note: Tuition fees are subject to annual review.

  • Last Updated

    25 March 2019

The Master of Science in Global Marketing Management (MScGMM) is a joint award taught postgraduate programme offered by the Department of Marketing, Hong Kong Baptist University in Hong Kong and the Management School of the University of Sheffield in the United Kingdom on a one-year full-time study basis.

The programme is designed for relatively recent graduates in any discipline with interest in working in the marketing function for multinational organizations. It will also benefit those in general and line management, who seek a thorough education in the theories and practice of global marketing management. Applicants from all countries will be considered.

The thoughtfully designed curriculum embraces a global view with case studies embedded in courses and the dissertation addressing the







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