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Master in Marketing Management

Course content

Making your mark is down to good marketing

Marketing is about influencing people, affecting their choices, their decisions and understanding what makes them tick. The ESADE Master in Marketing Management is one choice you’ll make for yourself that will help immerse you in the world of marketing, understand both current profes-sional and consumer vantage points and give you insight into the numerous sectors in which good marketing is vital: sports, fashion, ecommerce&technology to name but a few.

Why the Master in Marketing Management?

• Marketing Functional Specialisation: Choose from three fields - Brand/ Communication, Sales and Research/ Consulting.
• Clusters by sector: Sports, fashion or e-commerce and technology
• Hands-on programme with activities such as Profession in Action, to get direct insight into the work of Marketing professionals.
• A year in Barcelona, one of Europe’s most cosmopolitan cities.

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