Master's Program in Graphic Design - Focus on New Media - IED Florence

Istituto Europeo di Design Visual Communication

Full time January MA 11 months

FindAMasters summary

The Master in Graphic Design - Focus on New Media at IED Florence offers a comprehensive and professional preparation in the field of graphic design. With a strong emphasis on the design method, technical skills, and staying up-to-date with market demands, students gain a deep understanding of the roots and evolutions of design and visual communication. The programme includes training on the latest software and collaboration with Italian and international companies for real-world experience. This programme is open to graduates or professionals in graphic design, architecture, fine arts, advertising, as well as those with experience in management, marketing, and visual communications. Taught in English, it equips students to excel in diverse career opportunities.

About the course

MISSION AND GOALS

The Master's Program in Graphic Design offers a high level of professional preparation which is based on the design method, the mastery of technical and technological skills and the continuous updating about the latest market demands.

Besides a strong cultural background on the roots and evolutions of design and visual communication, our students receive a constant training on the most used and advanced software thanks to the development of many projects. They work side by side with Italian and international companies involved in different fields in order to gain as much experience as possible on the graphic design's contemporary scenario.

Entry Requirements

The Master's Program is tailored for graduates or professionals in graphic, architecture, design, fine arts and advertising. Participants with a professional (two years minimum) experience in the fields of management, communication, marketing, public relations or visual communications (graphic, product, interior, advertising, photography, web or social) are also welcome.

THIS COURSE IS HELD IN ENGLISH LANGUAGE

Fees

€ 20.100,00

Where will I study?

Istituto Europeo di Design

We are an international Group with a proudly local outlook and 11 campuses in 3 countries, Italy, Spain and Brazil.

Videos

Student Profiles

Marco De Vincenzo

Graduated in 2021

Marco De Vincenzo is a Creative Director and founder of his namesake brand. At twenty-one, the designer joined the creative offices of Fendi, where he currently holds the position of Leather goods Head Designer. In 2009 Marco won the “Who Is On Next” competition organized by Vogue Italia. In 2014, LVMH signed a partnership with Marco leading to international growth for the brand. Today, Marco de Vincenzo is recognized internationally as one of the most innovative and exciting voices in made in Italy fashion. In May 2022, he was appointed Creative Director at ETRO while keeping his collaboration with FENDI.

Assel Akhmidzhanova

Graduated in 2021

After a bachelor in Visual Art in Kazakhstan Assel started working in fashion retail – but she realized that she wanted to deal with art as an organizer. She got enrolled in IED – Master in Arts Management and she started to be more interested in the modern art of the world and of her country.

“IED helped me to make the shift from fashion retail onto modern art. I really loved that our teachers were not only theoretical but practical professionals working in this sphere. We could visit the Uffizi gallery, speak to its General Manager, our teachers organized Pitti Uomo – it was a great opportunity indeed to go deep into the sphere. IED provided collaboration and projects with them. Also IED helped me to meet a lot of interesting creative people”.

Her most significant project by now has been ”Green, Yellow, Red and Green again” exhibition by Almagul Menlibaeva at TSE Art Destination, in Astana. The gallery deals with the analysis and exhibiting of Central Asian art, they often also invite foreign artists. That one was a modern photography, video installation and digital art.

Xueyu Ji

Graduated in 2021

ADI-FAD, the Industrial Design Association linked to FAD (Fostering Arts and Design) invited young, designers who’d recently graduated to submit their Final, Master or Postgraduate Project to participate in the ADI 2022 Awards for the ADI 2022 Medals.

These awards were created in 1976 to build bridges between the academic world and industry. They’re something of a tradition on the Spanish design scene, rewarding a new generation of talent.

The aim is to acknowledge and promote innovative projects, with particular emphasis on the creative process and research; the formal, functional and aesthetic presentation of the final project; the sustainability of the project, its social impact and the appropriate application of technologies and materials.

There are 12 award winners’ medals: 9 bronze, 2 silver and 1 gold.

Two IED Madrid students made the final, winning a silver and the ADI 2022 gold medal.

It’s the most prestigious design award in Spain in the category, as well as being highly acclaimed at international level.

The medals went to:

GOLD, Xueyu Ji for the SWAY project

Sway is a measuring instrument that transforms visual information into auditory information.

It’s designed inclusively for everyone, and especially for blind people. Sway turns visual information into auditory information so a blind person can hear it.

Scholarships

Eligibility

IED supports young creatives through a dedicated set of scholarships, promotions and financial aid.
Select a course typology, check requirements and follow the relevant steps. Ask your advisor for specific information regarding deadlines and further details.

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