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The Master in Fashion & Luxury Business helps students understand the luxury fashion industry and how to manage a unique and special brand. Focusing on management skills, luxury consumer attitudes and placing emphasis on design and creativity, this program prepares students to project the brand with strong advertising, communication and financial strategies.

The fashion and luxury industry has played an important role in society for centuries. Focusing on the business management skills and consumer attitudes to luxury products, with an emphasis on design and creativity, this program prepares you for the projection of a brand. With elements such as advertisement strategy, communication skills and innovative thinking, you are given an in-depth insight into how to effectively manage and position a unique brand.

This master program is available on our Barcelona, Geneva, Montreux and online campuses.

How You Earn Your Certificate

The Master in Fashion & Luxury Business (60 ECTS) is a one-year program divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).

Learning Outcomes

In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared towards creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:

  1. Investigate the impact of fashion and luxury in a sustainable industry.
  2. Learn about the brand value from the point of view of the fashion designer and as an artist.
  3. Be concerned with the quality of the product and all the strategies surrounding this.
  4. Study the major processes within marketing through case studies and class discussion.

Degree Awarded

A state-recognized, university master’s degree accredited by Universidad Católica de Murcia (UCAM), Spain.

An EU Business School Switzerland private and internationally accredited master's degree.


Visit the Master in Fashion & Luxury Business page on the EU Business School (Barcelona Campus) website for more details!

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