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Master in Digital Marketing, Transformation & Design Thinking


Online EU Business School (Geneva Campus)    MBA Programs - Geneva Campus

Full time See Course MA 1 Year Full Time

About the course

The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms. They will also learn how to develop innovative ideas using the design thinking process among other ideation

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Entry Requirements

1 certified copy of bachelor's degree and transcripts
Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Applicants must also meet one of the following:

A GPA of 3.0 on a 4.0 scale
A satisfactory score on the GMAT or GRE
An interview with the academic dean

* Students who do not meet the criteria will have an interview with the admission committee and will be considered on a merit basis.


 Course Content

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All Available Videos:
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Business Education at EU Geneva
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EU Business School: The EU Experience
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