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  Master in Digital Marketing Management


Rennes School of Business    Postgraduate Programmes

Full time September Other, MSc 1/2 Years
Business & Management (5) Communication & Media Studies (7)

FindAMasters summary

Unleash your potential with the Master in Digital Marketing Management at Rennes School of Business. This programme equips future leaders with the expertise and skills to excel in the dynamic realm of global digital marketing and communications. Gain a 360° strategic perspective and implement cutting-edge marketing strategies that leverage digital technologies for maximum impact. From managing omnichannel projects to honing your leadership skills, this programme offers a comprehensive curriculum tailored to the latest industry trends. With a focus on practical learning through case studies and real-life projects, you'll develop a sustainable marketing strategy to drive organisational success in today's hyper-connected world. The option to pursue a Double Degree with MSc in Digital Marketing Management or Master in Immersive Design adds a unique dimension to your learning experience. Embark on a rewarding career as a Brand Manager, Marketing Manager, or Business Development Manager upon completion. Join us and transform your passion for marketing into a thriving career. Entry requirements include a Bachelor's Degree and English proficiency.

About the course

The Master in Digital Marketing Management provides future managers with the specialised knowledge, analytical, technical and managerial skills needed to thrive in global digital marketing and communications fields. Students are prepared to develop and implement innovative, responsible marketing strategies, harnessing digital technologies to maximise the customer experience and improve the effectiveness and efficiency of marketing programmes, in online and traditional companies of all types, making a positive societal impact.

Highlights of the programme:

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Entry Requirements

Master 1: 3-year Bachelor’s Degree
Master 2: 4-year Bachelor’s Degree or 3-year Bachelor’s degree with a minimum of 1 year professional experience.

TOEIC score of 785, IELTS score of 6.0, TOEFL score of 80, Cambridge B2, or completion of the last two years of education in English.


Fees

24-month format: €25,000 (1st year: €10,000 / 2nd year: €15,000)
12-month format: €15,000

 Course Content

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Where will I study?

Where is Rennes School of Business

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