In Design driven firms, managers must be able to combine managerial skills, creativity and entrepreneurial spirit, within a perspective able to embrace at the same time design and production, tradition and innovation, reality and vision, everyday life and future. The modern manager is a figure that gets trained and thrives in a border area where designers, managers and entrepreneurs, experts in enterprise and corporate organizations, in information technology, communication, marketing, contribute to the creation of new operative codes and a new strategic language for the companies and the market.
The Master Course in Business Design stems from the core idea that the project is the hinge and the guide of the enterprise and it aims at bringing quality within the territories of product, services and social enterprises.
The program includes an internship in a company working in the disciplinary field. The curriculum in Business Design is an ongoing research that aims to develop new ideas, in order to package and launch them on new markets.
Candidates holding a first-level academic diploma or BA degree, or about to graduate and with a knowledge of the English language (IELTS 5.0 academic or equivalent certificate minimum). The program is open to graduates and young professionals coming from design and creativity related faculties, economic and human sciences, who wish to learn how to combine creativity, business and entrepreneurial mindset through a multidisciplinary approach.
Participants will develop competences to occupy senior positions as Design director, Creative director, Project manager in sectors like Design, Food, Leisure, Tourism, Consumer Goods, Media, Social business, Public and cultural institutions, Consultancy, ICT. Students are also trained to be entrepreneurs of their own projects by starting new business venture through design concepts and methodologies.
A network of professionals and leaders of different areas of interest constantly interacts and collaborates with profit with the Master in Business Design of Domus Academy, actively participating in educational programming, workshops and international competitions organized by the department.
The Master in Business Design has worked with: 3M, Altre forme, Autogrill, Barilla, BTicino, Co.Import, Comieco, DB Apparel, Ebay Italia, Elica, Fondation Interieur, Italia Independent, MDF Italia, Moreschi, Pininfarina, Piquadro, Procter & Gamble, Rilastil, Royal Rose, Sevengrams, Slowear, Sunstar, The Coca Cola Company, Unieuro, Unilever, Veuve Clicquot, Wega.