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Course content

This conversion programme is specifically aimed at non-business graduates who wish to develop and focus their career trajectory in the business domain where the tenets of marketing are recognised as the drivers of business success.

So whether your undergraduate degree is in science, engineering and technology social sciences, communications and arts, this programme is for you.

Graduates of the programme are in high demand from marketing, media and general business arenas.

The programme is designed as an intensive conversion learning experience for non-business graduates. Due to its excellent reputation, our entrants come from a wide range of Universities from Ireland and abroad. All have found the breadth, depth and rigor of this programme to be both stimulating and challenging. In consequence, it has benefitted them greatly in developing their careers in marketing.

Where Can I Go from Here?
Career Opportunities are excellent for graduates of the MSc Marketing. Graduates are employed in international companies such as Microsoft, Google, Linkedin and Facebook in marketing roles. The local marketing and media industry snap up graduates to work as account managers and account executives, brand managers, and customer analysts in companies such as Cybercom, Danone, and graduates have being accepted onto much-sought-after graduate programmes such as the Jameson Graduate Programme, Enterprise Ireland’s Graduate Programme and IBEC’s European Orientation Programme.

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