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Full time September MSc 1 year full-time

About the course

The MSc Marketing programme at the University of Birmingham provides students with a comprehensive understanding of marketing principles and practices. The course is accredited by the Chartered Institute of Marketing, and has received recognition from the Economic and Social Research Council for its research training. Students have access to high-quality facilities, including a state-of-the art lecture theatre, computer clusters, seminar rooms and communal areas for studying and group work. The assessment methods used on the course include written examinations and coursework in a variety of forms. Graduates from this programme have gone on to work in companies such as Microsoft, Ogilvy & Mathers American Express, Accenture Whitbread Beiersdorf DaimlerChrysler AstraZeneca Tesco AC Nielsen Mazda Motors Leo Burnett Nissan.

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Entry Requirements

A good Honours degree (2:1 or higher) or postgraduate diploma from a UK university or equivalent.

This course is also offered in a 24-month format. Applicants with a 2.2 bachelor’s honours degree or overseas equivalent may be eligible for the 24-month version of this course. The first year of the 24-month course involves completing our Graduate Diploma in Business Administration (GDBA) programme, which will provide you with a broad foundation of knowledge in business disciplines.

 Course Content

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Where is University of Birmingham



The University of Birmingham ESRC Doctoral Training Centre is one of 21 across the UK that has been accredited by the Economic and Social Research Council (ESRC). It has been awarded 14 ESRC scholarships to fund postgraduate training and doctoral research.

Outstanding applicants will be considered for ESRC scholarships in the following pathways:

Applied Linguistics
Russian and East European Studies
International Development (IDD)
West African Studies
German Studies
Business and Management
Economic and Social History
Economics and Econometrics
Urban and Regional Studies
Human Geography
Political Science and International Studies
European Studies
Local Government Studies and Public Policy
Sport and Exercise Science (Psy)
Social Policy
Social Work
Socio-Legal Studies

Value of Scholarship(s)



Please note that to be eligible for an ESRC award at the University of Birmingham you must have also submitted an application to study at the University.

Application Procedure

For further information, please visit

Doctoral Research Enquiry Service


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