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I chose Salford University because I wanted to study in Manchester which is an amazing, leading and forward-looking city. Then I looked into the MSc Marketing program and I liked the way in which it is imparted: 4 modules and an optional BIP program where students have the opportunity to choose between doing a dissertation, an internship or a placement. In my case, I chose to do an internship because I considered that it provides the necessary skills, additional to the knowledge that you learn through classes and projects, needed to succeed in businesses.
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Business & Management
Business
Marketing - International Marketing
Marketing - Market Research
Marketing - Promotion & Advertising
Marketing - Sales Management
Manchester
United Kingdom
On Campus
About the course
Whilst technology has transformed the way businesses operate, the importance of an effective marketing strategy remains unchanged. MSc Marketing is a programme that focuses on the fundamentals of the discipline as an area of academic study and professional practice.
Our master’s in Marketing is accredited by both the Institute of Direct and Digital Marketing (IDM) and the Chartered Institute of Marketing (CIM). Throughout the programme, you will explore traditional theories, contemporary practices and the latest trends from the worlds of marketing and communications. With the support and guidance of our academic team, you will develop key professional skills and learn to apply theory to practice.
This is a research informed programme with a highly practical slant.
Read more about this course
Entry Requirements
Normally a minimum 2:2 honours degree or equivalent or successful completion of the Graduate Certificate.
A wide range of professional qualifications are also accepted either in partial or complete fulfilment of entry requirements.
Where a student has gained a recognised Honours degree but does not meet the normal entry qualification requirement, they may still be considered for entry if they can demonstrate relevant work experience of a minimum two years duration post study and acceptable level of responsibility.