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Full time & Part time See Course Other 1 year full time, 2 years part time

About the course

Our Marketing MPhil programmes involve the production of new knowledge through original research and advanced scholarship, exploring a field of marketing in detail.

Research strengths at Newcastle University Business School are focused in a number of groups or themes. Each of these involves externally funded research, international collaboration and the active involvement of doctoral students.

Research in the marketing group focuses on a wide range of aspects of consumer behaviour. Ongoing projects and interests cover the UK, European and international contexts.

Specific areas of research expertise include:
-Consumer behaviour
-Service marketing
-Retail marketing
-Sustainability marketing
-International marketing
-Marketing communications
-Marketing in the creative industries

Read more about this course


Entry Requirements

A 2:1 honours degree and preferably a merit master's degree, or international equivalent, in a relevant subject.


Course Content


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