Sign up to our newsletter today
We've been helping students find the right postgraduate course for over a decade.
Login to your account
Enter your username below to login to your account.
This Marketing MA is aimed at students who have a keen interest in developing an intellectual understanding of the theories underpinning marketing concepts and processes. You will build a sound knowledge and understanding of the contemporary issues relating to marketing, consumers and culture. It is a distinct, research-led course based on contemporary theory and case material which is challenging and innovative. It draws upon the highest level of theory and practice in this field and builds on the extensive research and teaching expertise of our academics.
On graduating you will have an in-depth and critical understanding of a world increasingly defined by a culture of consumerism and the role played by marketing activities in building strong customer relationships
UK 2:1 (Honours) or equivalent. Relevant professional qualifications related to the field of marketing and work experience in an associated area will be considered. The MA Marketing course is appropriate both for those who have prior study experience in marketing and for those who have studied alternative disciplines at undergraduate level. A successful applicant will usually have the following qualities: students should be self-motivated, keen readers, open to considering marketing in terms of abstract theory; willing to participate in class discussion and happy to work on team projects.
The information you submit to Royal Holloway, University of London will only be used by them or their data partners to deal with your enquiry, according to their privacy notice. For more information on how we use and store your data, please read our privacy statement.
A number of scholarships are available for postgraduate students at Royal Holloway, University of London.
Various
Here’s a list of the scholarships available to you if you’re applying for postgraduate studies at Royal Holloway.
Application procedure varies from scholarship to scholarship - please see the individual scholarship.
https://royalholloway.ac.uk/studying-here/fees-and-funding/postgraduate/scholarships/
Based on your current searches we recommend the following search filters
Check out our other Masters Courses in Egham, United Kingdom
Check out our other Masters Courses in Business & Management
Start a new search with our database of over 23,000 Masters Courses
Based on your current search criteria we thought you might be interested in these
Marketing - Business and Management, MSc in Economics and Business Administration
Hanken School of Economics