FindAMasters summary
The MSc in Marketing (Digital Marketing) at Henley is a comprehensive programme designed to equip you with the skills and knowledge needed to excel in the digital marketing industry. With a focus on digital channels, you will learn about effective marketing strategies, search engine marketing, and content development. The programme offers a mix of core and optional modules, allowing you to tailor your degree to your interests and career goals. While a good undergraduate degree is usually required, relevant professional experience is also taken into account. No prior knowledge or experience in marketing is necessary. Join us and become a successful digital marketer in today's competitive landscape.
About the course
This Masters in Marketing equips you with the business knowledge and tools needed to develop best practice of digital channels. It allows you to better understand how customers and prospective customers communicate with firms online.
Some of the key topics covered include digital marketing strategies, search engine marketing, and developing content. In addition to the commercial and social context behind digital marketing and building effective relationships with customers through social media, you will understand how to apply the key building blocks of successful digital strategies.
Entry Requirements
Although a good first or second class UK honours degree, or overseas equivalent, will usually be required, professional experience will be taken into account and applicants considered on their overall suitability for the programme. Evidence of entrepreneurial experience will be of particular value in our admissions decision.
Prior knowledge or experience of your chosen subject area is not required. We welcome applications from recent university graduates from a wide range of disciplines.
Fees
2024 entry:
Home: £14,100
International: £26,000