Marketing & Brand Management (MSc)

Kingston University Faculty of Business and Social Sciences

Full time September, January MSc 1 year full time, 2 years full time including professional placement

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Business & Management Communication & Media Studies Business Management Studies London United Kingdom On Campus

About the course

This course can lead to a broad range of careers in marketing, particularly within brand management or brand marketing. It offers an understanding of the business value of brands and the skills to develop and manage them professionally.

You will develop a solid knowledge of marketing management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context. Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability.

Entry Requirements

A 2:2 or above honours degree or equivalent in a relevant discipline.

Candidates with non-standard qualifications but with relevant experience are welcome to apply.

Fees

Please see the university website for further information on fees for this course.

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Where will I study?

Kingston University

A vibrant, modern and supportive University based across four campuses, it offers a wide range of postgraduate taught and research degrees. We offer people from all backgrounds and countries (140 at the last count) the opportunity to make a difference – not only to their own lives, but also to the world around them.

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Scholarships

Through the generous support of Kingston alumni to the Annual Fund, we offer approximately 20 postgraduate scholarships to UK students (classified as 'home' students for fees purposes) each year for courses starting in September. The aim is to encourage academic excellence and allow talented graduates to continue to higher levels of learning and research.

The scholarship offers a £3,000 (full time) or £1,500 (part time) reduction in fees for taught masters courses in the:

- Kingston School of Art
- Faculty of Business and Social Sciences
- Faculty of Science, Engineering and Computing

Value of Scholarship(s)

£3,000* (full time) or £1,500* (part time)

Eligibility

To be considered, you must:
- have already received an offer of a place to study at Kingston on an eligible course
- be classed as 'home' for fees purposes
- have a first-class honours in a previous degree with additional evidence of academic excellence

Please see: http://www.kingston.ac.uk/postgraduate/fees-and-funding/funding-your-course/scholarships/annual-fund-scholarship/ for further information.