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Full time September MSc 1-2 years full time

About the course

Our Marketing and Brand Management MSc, accredited by CIM, takes a unique focus on branding from a business perspective. Created to fill a skills gap in the graduate jobs market and designed with input from leading branding practitioners. Graduates from this course understand the real business value of brands and have the crucial practical skills needed to develop and manage them professionally.

  • Unique brand insight: on this course you will critique the design of global brands and learn how to get the best results from your creative agencies. You will develop a solid knowledge of marketing management, so you can oversee a brand in all channels. You will take the opportunity to apply branding theory to case studies and in a live business context.
  • Career-ready: the work you complete during

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Entry Requirements

A good bachelor's degree, or equivalent, in any discipline.


Course Content



Where is Kingston University


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Student Profile(s)

Ben Thornley

With a degree in Psychology, it seemed to me that in order to become a serious prospect for today's employers I'd need a postgraduate qualification, and it needed to be in one of the business world's most important areas of expertise. This course provided me with the opportunity to gain such a qualification. With its unique mix of academic and real life experience, the course furnishes its students with vital knowledge and skills to begin careers in marketing.


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