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Course content

Course summary

With jewellery design processes and consumer markets always changing, our course equips you with the latest skills, knowledge and awareness to succeed in such a niche, rewarding industry. You’ll be trained to become a manager within this competitive sector, possessing the skills needed to create effective strategies.

You will examine different marketing ideas to ensure each product becomes a success. The jewellery industry relies on expensive materials like gold and platinum, and you’ll explore how these materials represent symbolic dimensions of luxury.

Visit the MA Luxury Jewellery Management page on the Birmingham City University website for more details!

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