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Course content

The Course

The cultural and heritage sectors are experiencing rapid growth the world over. The MA Culture and Heritage Management aims to enhance your knowledge of the particular demands of managing attractions and collections in these environments.

The programme is jointly taught by academics in the Tourism/Events and History/Heritage subject areas, who are able to draw on wide practical expertise and research experience and to bring business, social science and humanities insights to the programme.

In addition, the course benefits from guest speakers from relevant industries. You will have the chance to participate in exciting live projects that aim to develop hands-on knowledge and management skills, from audience as well as provider perspectives. Students will also have the opportunity to participate in study visits to cultural and heritage attractions in and around Lincoln in order to apply and critique current concepts and theories of managing attractions, costs of which are covered by the School.


  • You will have the opportunity to participate in study visits to cultural and heritage attractions.
  • You can learn about preserving heritage materials for use in archives, museums and exhibitions by participating in the creation of a digital archive.
  • You will have the opportunity to benefit from guest lectures delivered by experienced practitioners in the culture and heritage sectors.

How You Study

The programme combines modules that examine culture and heritage management from the perspectives of both users/visitors and managers. Students study seven compulsory modules and an optional module.

Each module typically consists of two or three weekly teaching hours over a teaching term of 12 weeks. You will normally study four modules per semester and therefore 8-12 hours per week. Please note irrespective of whether you are a full-time or part-time student your hours of study may vary from term to term and can be spread throughout the week.

Postgraduate level study involves a significant proportion of independent study exploring the material covered in lectures and seminars. As a general guide, for every hour in class students are expected to spend at least four - five hours in independent study. For more detailed information please contact the programme leader.

If you are planning to study the degree on a part time basis, you will be studying two modules per term with 4-6 hours of contact time on a weekly basis


Core Modules

Arts, Performance and Society

Collections Management

Critical Perspectives on Cultural and Heritage Management

Digitising Cultural and Heritage Collections

Research Methods and Design

The Visitor Experience at Cultural and Heritage Attractions

Sustainability of Tourism and Events

Option Modules

Community Organisation, Sustainability and Development

Comparative Human Resource Management

Digital Marketing

Gender, Power and Business

Group Consultancy Project

Social Entrepreneurship

Strategy Making

How You Are Assessed

A variety of assessment methods are utilised during this course, including essays, examinations, and oral presentations. These assessments are designed to develop skills that can be useful for your career. Heavy emphasis on small group discussion enables students to receive feedback on their understanding of and approach to the subject matter in a developmental manner.

Take a look at our full course description here:

Visit the MA Culture and Heritage Management page on the University of Lincoln website for more details!





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