Cranfield University Featured Masters Courses
Imperial College London Featured Masters Courses
University College London Featured Masters Courses
Edinburgh Napier University Featured Masters Courses
Manchester Metropolitan University Featured Masters Courses

International Strategic Marketing - MSc


University of Glasgow Adam Smith Business School

Full time September MSc

About the course

International Strategic Marketing will provide you with a detailed understanding of contemporary marketing principles, techniques and trends from an international perspective to help you think independently and strategically.

Why this programme

  • You will develop the ability to critically analyse, evaluate and manage market opportunities within an international context to prepare you for a career in a large or small enterprise.
  • You will foster a critical appreciation of relevant theories and methodologies from across the marketing discipline that will help you analyse situations and make decisions.
  • You will develop an in-depth understanding of the opportunities and requirements of international strategic marketing in a dynamic, networked, international and culturally diverse economy.
  • You will

Read more about this course


Entry Requirements

Honours degree or non-UK equivalent in business and management, marketing or commerce, or a relevant social science degree and:

at least 25% of credits in marketing, management or economics with at least 5% in marketing OR;
at least 25% of credits in marketing, management or economics and at least a year of marketing professional experience OR;
at least two years of marketing professional experience.

Only applications that meet or exceed our stated entry requirements will go forward for consideration.



Where is University of Glasgow

Course Content

Visit institution website Add to shortlist Delete from shortlist

Enquire About This Course

Recipient: University of Glasgow

* required field

Please correct the errors indicated below to send your enquiry

The information you submit to this university will only be used by them to deal with your enquiry. For more information on how we use your data, please read our privacy statement


Your enquiry has been emailed successfully



Search Suggestions

Based on your current searches we recommend the following search filters.