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About the course
Apply your understanding of marketing theories to real-world business challenges. Our International Marketing MSc addresses the rapidly developing areas of:
- global communication and brand management
- customer relationship management
- marketing ethics
- digital marketing
Organisations are becoming aware of the importance of understanding what their customers want. They also see the necessity to develop products and services that meet their needs and aspirations.
This course consists of marketing-orientated modules with a strong commercial focus. It enables you to:
Entry Requirements
A 2:1 honours degree, or international equivalent, in any subject.
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