International Marketing (MSc)

Birkbeck, University of London Department of Management

Full time & Part time October MSc 1 year full-time or 2 years part-time

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Business & Management Business International Business Marketing - International Marketing London United Kingdom On Campus

About the course

Our MSc International Marketing will allow you to develop insights into marketing decision-making in a global cultural context. You will gain in-depth knowledge of marketing practice through modules such as Consumer Behaviour and Brand Management, alongside a comprehensive understanding of the global context through the International Business Ethics and International Marketing modules.

With reference to research findings to provide additional insights into the subject matter, the course enables you to link theory and practice, to identify ethical practice and to engage in critical thinking and problem-focused decision-making that can be applied in a general international business setting.

Entry Requirements

Our standard postgraduate entry requirement is a second-class honours degree (2:2 or above) from a UK university, or an equivalent international qualification.

Applications are reviewed on their individual merits and your professional qualifications and/or relevant work experience will be taken into consideration positively. We actively support and encourage applications from mature learners.

On your application form, please list all your relevant qualifications and experience, including those you expect to achieve.

Fees

Please see the university website for further information on fees for this course.

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