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Graduate Certificate in Public Relations: Corporate Communications (Pickering Learning Site)

Course content

The Public Relations – Corporate Communications program takes just two semesters to complete and is one of the most highly regarded public relations (PR) programs in Toronto.

The courses in this Public Relation graduate certificate program, which is based at the Story Arts Centre campus, reflect the thinking that no two days in PR are alike. The industry experts who teach the courses ensure you:

  • Learn to research, write, plan, edit, design and implement everything from strategic communications plans and employee newsletters to gala dinners for hundreds of people.
  • Gain an understanding of how communications strategies influence employee attitudes, shift stockholders' opinions and tell an organization's story to the media.
  • Connect with the PR industry.

You may want to consider this School of Communications, Media, Arts and Design program if you have previously completed post-secondary education, possess strong writing skills and have the ability to manage various projects at the same time.

Please note: This program requires you to have and use a mobile computing device (i.e. laptop, tablet) that meets or exceeds the recommended hardware requirements.

Program Highlights

  • This Public Relations program's curriculum highlights learning by doing while emphasizing employability skills and landing a job.
  • The offering leads the way in social media and PR content.
  • Because the program is facilitated from Centennial College's Story Arts Centre in Toronto, you are close to the heart of Toronto's PR industry.
  • You complete a full-time, eight-week field placement in the industry.
  • Student membership in one of the following associations is included in your tuition and fees: The Canadian Public Relations Society (CPRS) or the International Association of Business Communicators (IABC).

Placement Partners

Below are a few of the industry partners we work with to offer Field Placement opportunities:

APEX PR, Bell Media, Bishop Strachan School, Canadian Music Publishers Association, Canadian Tire Corporation, City of Pickering, Clutch PR, Drake Hotel, Global News, Goodlife Fitness, The Globe and Mail, Kaiser Lachance, Meridian Credit Union, Morneau Shepell, MS Society of Canada, Ontario Centres for Excellence, Ontario Dental Association, Ontario Ministry of Transportation, Rouge Valley Hospital, Sandbox Project, Shangri-la Hotel, St. Joseph Media, Strategic Objectives, Strut Entertainment, Toronto Transit Commission (TTC)

Career Outlook

  • Corporate communicator
  • PR consultant
  • Community manager
  • Communications coordinator
  • Digital media specialist
  • Event planner
  • Marketing coordinator
  • Media relations coordinator
  • Social media coordinator

Areas of Employment

  • Public relations agencies
  • Hospitals and health care providers
  • Government ministries and agencies
  • Trade associations
  • Not-for-profit organizations
  • Financial institutions
  • Entertainment companies
  • Public and private buisness

Visit the Graduate Certificate in Public Relations: Corporate Communications (Pickering Learning Site) page on the Centennial College website for more details!

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