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Course Content

Course content

This is an exciting and highly innovative course (developed in collaboration with the Media Diversity Institute) that seamlessly combines theory and modules providing or containing hands-on practical training in journalism or campaigning and public relations related to social and cultural diversity.

The course will give you the opportunity to study and research the main ways in which social scientists analyse the role of the mass media in the social construction, representation and understanding of difference and social diversity and get a critical understanding of the social and media structures and journalistic practices that impact upon these processes. It will also equip you with practical skills that will enable you to produce your own media product on a topic related to social and cultural diversity.

The course combines a portfolio of theory modules aimed to develop your knowledge and critical understanding of the processes of managing and making sense of cultural diversity, key issues in intercultural communication and of various aspects of the sociology of news with a number of practice-oriented modules intended to give you first hand experience in the practice of inclusive journalism.

Drawing upon this unique combination of rigorous theoretical engagement and specialist practical training, this course is designed to equip you with a comprehensive conceptual/theoretical grounding and the practical skills to engage in responsible media coverage of diversity, to practice culturally informed and inclusive journalism and to develop a career (whether practical, strategic, or research-based) involving understanding and responding to the challenges of social diversity.

Our teaching staff are highly experienced academics and journalism professionals with expertise in inclusive journalism.

Extra accreditation: In addition to your final degree, upon successful completion of certain module components or additional work you can be awarded study certificates by external accrediting bodies such as the Broadcast Journalism Training Council and Adobe.

Practical work experience: In addition to their programme of studies, we work hard to ensure that MA Diversity and the Media students are offered opportunities to gain valuable experience with media and NGOs whose work is relevant to their programme of studies and enhances their employability after graduation. We have established partnerships with the Media Diversity Institute, TAG International Development and The Prisma/The Multicultural Newspaper which offer paid or unpaid internships that give our students the opportunity to work in the UK or overseas or to contribute to the production of media content. In the past our students have also gained experience by participating in the Pearson Diversity Summer Internship Programme and other similar schemes. We place particular importance to such opportunities as these help our students to build upon their academic and practical work and further develop the skills that will enable them to embark on their chosen careers.

Hands-on media training: In addition to the accredited curriculum, the MA includes a number of training sessions in the use of cameras, sound and editing as well as in the Adobe Creative Suite.

Course structure

The course offers two study routes to suit your future plans: You can choose one of two routes for the award: the Dissertation Route or a Practice Route culminating in a final project.

The following modules are indicative of what you study on this course.

Semester 1 (core modules)

Semester 1 (optional modules)

Semester 2 (core modules)

Semester 2 (optional modules)

Career path

This course is designed to attract a mix of new graduates, often with a media-related degree or work experience, and people who have already worked in journalism, but want to enhance their understanding of social diversity and their skills in the area of inclusive journalism. It is suitable for existing media professionals that want to reflect on their practice as journalists, as well as students who want to pursue a career in the media, national and local government, IGOs and NGOs or who intend to embark on a relevant research/academic career. It will be a valuable asset for civil servants and local authority staff, NGO workers working on immigration, equality, social inclusion and cohesion and community regeneration whose duties involve communication and media work.


Visit the Diversity and the Media (MA) page on the University of Westminster website for more details!

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