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You will have access to industry-standard software and hardware such as Adobe Creative Suite and Autodesk MAYA while working in a dynamic environment with ongoing digital design and multimedia research, and commercial projects. There are also opportunities to work on digital projects set by external companies and other organisations.

Modules

Term one

Research Methods (Compulsory)

Teaches you a range of conceptual and practical research skills, such as questionnaire design and interview techniques. As part of this module, you will formulate your major project proposal, specifying your aims, objectives, research methods and expected outcomes. You will also learn how to undertake the literature review for your major project.

Creative Digital Media Design

Looks at the need for critical appraisal of current digital media technologies. You will investigate related creative and management processes and production techniques in a professional context. Alongside live design projects, you will examine advances in technology, project management, digital design method theories, concept development, prototyping and production techniques as well as design and application testing

Creative Design Studio

Explores the multidisciplinary nature of design allowing you to work on multimedia design projects with students from other disciplines. It also provides you with the opportunity to develop your own professional practice skills and conduct design exploration and experimentation related to your Major Project

Term two

Action Research Laboratory

Enables you to develop your major project design work while exploring creative and innovative design and research methods. You will produce a specification report (based on primary research) and a portfolio of investigative design development work that shows an individual creative response

You can then choose two modules from the following:

Managing Business Web Presence

Teaches you how to critically appraise website designs, social media activity and wider networking channels while learning about creative production and management processes. You will learn how best to evaluate the role of website design in business, marketing and the creative industries, while examining advances in web architecture, technology, interface and management.

Business Planning for the Creative Entrepreneur

Develops your business knowledge and planning skills enabling you to identify the potential for a new product or service. You will study the key issues in starting a business and covers topics such as business plans, leadership, investment and risk management.

Museum and Exhibition Design

Examines innovative designs and strategies specifically for museums and exhibitions. It focuses on display, interpretation, conservation, marketing, management and funding, cultural identity, heritage, inclusive design, sustainability, education and audience.

Service Design

Examines the role of design in the service industries. You will pay particular attention to ethical, political, social and ecological concerns, all of which require approaches that focus on design and the designers’ role in maintaining sustainability.

Design for Retail

Covers all aspects of in-store retail design, including product, environment, technology, communication and service. You will also examine brand perception, buyer behaviour and engagement with the retail experience.

Technology for Design

Provides a platform for designers from various fields to explore a range technology and potentially help to advance their knowledge and practice in this area. This module recognises that digital technology and the development of new equipment, materials, artefacts and devices are all growing exponentially

Term three

Major project – Design Outcome and Reflective Report or Design Concept and Dissertation

This module will allow you to complete your Digital Design Major Project. You can either do a detailed design plus a short reflective report or just a design concept but with a significantly longer written dissertation.

Teaching

Assessment is primarily through design presentations supported by written work. In term one, you can also take part in the RSA Student Design Awards.

In your first two terms you will normally attend around 12 hours of timetabled taught sessions including lectures, tutorials and workshop and studio sessions each week, and be expected to undertake at least 23 hours of independent study each week. Your third term will be pre-dominantly self-directed (including meetings with your supervisor), during which you can expect to undertake 35 hours of independent study each week

Part-time study is normally undertaken on a half-time basis.

Graduate careers

Previous graduates have found employment as web and digital designers or set up their own freelance business. Two students won university enterprise awards enabling them to set up their new business in the university’s Innovation Centre. Alternatively, you can go on to pursue further research in the form of an MPhil or PhD qualificationwithin your specialist field of practice.

Other graduates are working as a senior web designer, app designer, multimedia production director, freelance multimedia designer, interface developer, graphic designer, digital product designer, interior designer and a digital marketing and branding executive.


Visit the Digital Design MA page on the De Montfort University website for more details!

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