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Our MA Cultural and Creative Industries programme reflects contemporary knowledge, theory, practice and research at the forefront of academic and professional study in the creative industries, aiming to produce graduates who have the skills and competencies needed to meet the dynamic challenges of this sector.

Overview

The creative industries are one of the fastest growing employment sectors in the UK. Our MA Cultural and Creative Industries programme reflects contemporary knowledge, theory, practice and research at the forefront of academic and professional study in the creative industries, aiming to produce graduates who have the skills and competencies needed to meet the dynamic challenges of this sector. 

Supported by leading-edge research and professional practice in this area, the programme offers a balance of theory and professional study. We will provide you with a range of conceptual and professional knowledge that will enable you to identify emerging areas of opportunity within the creative industries. You will become a flexible and reflexive practitioner with the skills and knowledge to adapt to the changing demands of the creative workplace.

You will develop your conceptual understanding of key theories as well as awareness of contemporary issues and debates within the cultural and creative industries, and discuss the challenges facing professionals and policy-makers. You will explore the effect different political, economic, social and cultural contexts have on the way in which these industries operate, and you will develop your skills and critical understanding of work in cultural and creative organisations in a wide variety of contexts so that you can apply critical thinking to professional scenarios to further your effectiveness in your chosen career.

You will also learn about the practice and theory of digital creativity and the skills and knowledge needed to manage digital and social media in a creative context as well as exploring the innovative ways in which creative practitioners are connecting with their audiences, embracing digital, immersive and mixed media methods.  

As well as gaining valuable practical and professional skills and industry work experience, you will undertake an individual piece of research. This will act both as a critique of the current state of your chosen field of interest and as a vehicle for the development of your own professional skills appropriate to your future career ambitions.

A key part of the MA Cultural and Creative Industries and what makes this programme stand out, is its industry facing nature, including a professional placement module. We engage directly with external partners from the cultural and creative industries and make use of our home in the heart of Cardiff. You will benefit from strong links with Creative Cardiff. We involve creative industries businesses, organisations and practitioners at the forefront of the field in workshops, field visits and as guest lecturers throughout the programme.

The programme is suitable for graduates seeking a career in the cultural or creative industries or for professionals wishing to enhance their existing knowledge and career prospects. The programme will also prepare students for doctoral research in the cultural and creative industries broadly defined.

Distinctive features

  • Located in the heart of vibrant Cardiff, purpose-built facilities (adjacent to the new BBC building).
  • Focus on employability-related skills and professional development with opportunities for industry
  • Access to professional cultural and creative networks via our partnership with Creative Cardiff.
  • Strong creative digital skills focus.
  • Teaching by leading academics in the field of creative industries with an emphasis on independent learning in a research-led environment.

Learning and assessment

Most modules are delivered through a mix of workshops, lectures and seminars or tutorials which complement the practical and academic elements of the programme. To encourage collaborative learning, you will be taught in organised lecture and seminar/workshop sessions and there are ample opportunities for one-to-one tutorial and specialist support throughout the programme, both from academic staff and from industry specialists.

In lectures, you will be given an overview of a particular aspect of the module content. You will have opportunities to ask questions and be reflective in these sessions. Workshops and seminars provide you with the opportunity to practice techniques, discuss ideas, apply concepts and consolidate your understanding of the lecture topic.

In addition to timetabled classes, we invite creative industries businesses, organisations and practitioners to take part throughout the programme as guest speakers, to provide contextual, first-hand knowledge of current debates and trends and enabling you to relate the knowledge provided in class sessions to real-world examples.

In order to successfully complete the programme, you will be required to work during and outside formal teaching sessions, and to make good use of the facilities provided.

Career prospects

We recognise that the majority of our students undertake postgraduate qualifications to improve their prospects in the job market. Our MA Cultural and Creative Industries will give you the opportunity to follow a wide variety of careers in any number of cultural, creative or associated sectors. You may want to consider work as a freelancer or start your own creative business. Other options include working within an SME, or as an ‘embedded’ creative in a non-creative business. You may decide to pursue policy-making or go down an academic career path and pursue further study.


Visit the Cultural and Creative Industries - MA page on the Cardiff University website for more details!

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