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Creative Communication & Brand Management (M.A.)


Course Description

The three semester Master degree program is designed for graduates with degrees in Business Administration or Design. Students learn to analyze and solve complex communication and brand problems through a combination of creativity and management skills. The program prepares graduates for a career in management in advertising and design agencies as well as in marketing communication and brand management.
The program includes modules in communication specific instruments, work-specific management topics and design-oriented subjects and provides students with a business and practice-oriented approach

The Program starts in Winter

Entry Requirements

university degree in the field of Business administration or design at Diploma or Bachelor level or; A university degree in another subject which is closely related to Business administration or design (eg architecture, technical or artistic fields). Applicants are required to submit proof that they have sufficient knowledge of Business administration or design; German language proficiency (in line with ZMP Goethe-Institut)

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Recipient: Pforzheim University

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