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Communication, Media Practice and Public Relations MA


Course Description

Take advantage of one of our 100 Master’s Scholarships to study Communication, Media Practice and Public Relations (PR) at Swansea University, the Times Good University Guide’s Welsh University of the Year 2017. Postgraduate loans are also available to English and Welsh domiciled students. For more information on fees and funding please visit our website.

The MA in Communication, Media Practice and Public Relations (PR) is designed for students who want to focus their energy on the dynamic world of social media, develop their creative practice and professional writing skills or are looking to work in an entrepreneurial environment.

Key Features of Communication, Media Practice and Public Relations (PR)

The MA in Communication, Media Practice and Public Relations (PR) offers syllabus-based practice in professional, contemporary media skills, taught by industry professionals with academic backgrounds. The Communication, Media Practice and Public Relations (PR) programme includes modules in Professional Writing/Journalism, Visual Communications and Media Design, Video and Documentary Making and Public Relations (PR), Branding and Promotion. Other modules in communication, theory, film and history are also available.

The Communication, Media Practice and Public Relations (PR) programme allows graduates to add valuable and desirable professional media skills for careers in business, journalism, public and media relations, broadcasting, advertising and marketing and industry professionals to acquire new media skills and qualifications that will enhance their continuing professional development.

The full-time MA in Communication, Media Practice and Public Relations (PR) course is split across the year with three modules offered in each academic semester (a total of six modules in part one) and then a dissertation or professional media practice project over the summer (part two).

The part two component allows students in the Communication, Media Practice and Public Relations (PR) programme to either write a 16,000 word dissertation or undertake the professional media project which incorporates the practical elements of the course and a short unpaid work placement.

MA in Communication, Media Practice and Public Relations (PR) Aims

To research and develop stories in an online, multi-media environment.
To present the principles, theories and techniques surrounding video making.
To develop practical skills and conceptual knowledge of digital publishing, visual communication and media design.
To provide a critical overview of the role of public relations (PR) and promotional practice.
To develop writing skills in a wide range of genres.

Modules

Modules on the MA in in Communication, Media Practice and Public Relations (PR) typically include:

• Visual Communication and Media Design
• Video and Documentary Making
• Public Relations (PR), Branding and Promotion
• Reporting Terrorism
• Global Media
• Risk Reporting
• The Business and Politics of Digital Media
• Development Communications
• Online Journalism
• The Digital Edge

Careers

Career expectations are excellent for Communication, Media Practice and Public Relations (PR) graduates. Media Companies, non-profit organisations, global business, government and the public sector value the fact that our Communication, Media Practice and Public Relations (PR) Graduates have developed a range of critical and theoretical abilities and a creative and innovative approach to media practice. Our Graduates go on to work in business, marketing and Public Relations (PR), journalism, broadcasting, web-design, advertising, publicity, arts and cultural bodies.

Visit the Communication, Media Practice and Public Relations MA page on the Swansea University website for more details!



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Student Profiles
(Scholarship)

100 Swansea University Master's Scholarships - 20+ Awards

Swansea University is offering 100 Master’s Scholarships, each worth £3000 towards tuition fees for UK/EU students starting eligible master’s courses in September 2017.Eligible courses include:All LLM programmes (including LLM by Research)All MA programmes (including MA by Research)All MRes programmesAll MSc programmes (including MSc by Research)Please note that MPhil, GDL/CPE and LPC programmes are not eligible for the Swansea University Master’s Scholarship scheme.

Value of Scholarship(s)

3000

Eligibility

You must have, or expect to achieve, a minimum 2:1 honours degree (or equivalent).You must hold an offer to study on an eligible master’s course at Swansea University from September 2017. Programmes commencing in January, April and July 2017 are not eligible.

Application Procedure

Please visit our website for more details on how to apply.

Further Information

http://www.swansea.ac.uk/postgraduate/scholarships/taught/swansea-masters-scholarships-2017.php



Entry Requirements

The typical entry requirement for the Communication, Media Practice and Public Relations MA is a first degree, normally a lower second or above or equivalent professional experience. Overseas students are expected to possess an IELTS score of 6.5.

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Recipient: Swansea University

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