Communication, Media Practice and Public Relations MA

Whether you want a strategic understanding of social media, refined creative skills through professional writing or the communications sensitivity to make an entrepreneurial impact, the MA in Communication, Media Practice and Public Relations (PR) is ideal.

You will undertake structured practice in modern media skills, taught by motivated industry professionals with impressive academic credentials. 

Gaining valuable professional media skills improves your prospects for a successful career in journalism, public relations, broadcasting, entrepreneurship, advertising or marketing.

If you are already an industry professional, this course in Communication, Media Practice and Public Relations (PR) offers dynamic new media skills and qualifications to boost your continuing professional development.

Why Communication, Media Practice and Public Relations (PR) at Swansea?

Swansea University has an excellent reputation for communication, media practice and Public Relations (PR). 

Based on our inspirational Singleton Park campus, in parkland overlooking Swansea Bay, we have the expertise and full range of modern facilities to ensure your learning is as up to the minute as possible.

Designed to promote individual and collaborative research activity of international standard, the Graduate Centre provides a supportive environment for postgraduate research and taught masters study. 

It offers postgraduate training to enhance academic and professional development, and facilitates seminar programmes, workshops and international conferences.

Your Communication, Media Practice and Public Relations (PR) experience

You will study a set number of 20-credit modules before taking a 60-credit dissertation project of your choosing in the second part of the course.

Modules include theory and practice-based subjects such as video and documentary making, professional and promotional writing, global media, the business and politics of digital media, visual communications and media design, and public relations (PR), branding and promotion. 

Further modules in communication, theory, film and history are also available.

You decide the subject of your dissertation together with a tutor.

Communication, Media Practice and Public Relations (PR) employment opportunities

You will develop excellent oral and professional writing skills, improving your abilities with digital media and learning to present ideas in a range of formats.

Communication, Media Practice and Public Relations (PR) graduates enter a range of creative industries including journalism, publicity, broadcasting, marketing and advertising.

Communication, Media Practice and Public Relations (PR) modules

You study a set number of optional 20-credit modules before taking a 60-credit dissertation project of your choosing. Modules include video and documentary making, professional and promotional writing, global media, the business and politics of digital media.

Modules on the Communication, Media Practice and Public Relations (PR) course may include:

• Video and Documentary Making
• Visual Communication and Media Design
• MA Project and Dissertation Preparation
• Public Relations (PR), Branding and Promotion
• The Digital Revolution
• The Digital Edge: Contemporary Issues and Trends
• The Business and Politics of Digital Media
• Global Media
• Comparative Journalism
• Digital War
• Risk Reporting
• Terrorism, Conflict and The Media
• Professional and Promotional Writing
• Mobile Technology Practice
• Digital Journalism Portfolio

How you're taught on the Communication, Media Practice and Public Relations (PR) course

The full-time Communication, Media Practice and Public Relations (PR) course is split across the year with three modules offered in each academic semester (a total of six modules in part one) and then a dissertation or professional media practice project over the summer (part two).

The part two component allows students to either write a 16,000 word dissertation or undertake the professional media project which incorporates the practical elements of the course and a short unpaid work placement.

Scholarships

The following Communication, Media Practice and Public Relations (PR) MA scholarships are open for application:

• Communication, Media Practice and PR: Ospreys Rugby Postgraduate Scholarship: Marketing Communications Co-Ordinator
• Communication, Media Practice and PR: Ospreys Rugby Postgraduate Scholarship: Match Day Student Event Experience Co-ordinator

You may also be interested in:

• Digital Humanities, MA by Research
• Digital Media, MA
• Digital Media, MA by Research
• International Journalism, MA
• International Relations, MA by Research
• Journalism, Media and Globalisation, MA
• Media Studies, MA by Research
• Screening/Staging Europe, MA by Research

Visit the Communication, Media Practice and Public Relations MA page on the Swansea University website for more details!