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If you enjoy following and responding to the important issues of the day or wish to pursue a media-based career, this course engages with contemporary developments and debate in media, communication and culture.

We aim for you to be able to question, critique and make your voice stand out from the crowd on topical debates around feminism, identity in a digital world, global and transnational media events, international media industries, distribution networks, memes and viral campaigns, among others. 

We aim for our teaching to be underpinned by meaningful, research-based and real-life projects, collaborating with students from across the world. 

Course information

"There are no new ideas. There are only new ways of making them felt.” So said the African American writer, poet and civil rights activist Audre Lorde.

On this course, we will explore the feelings and emotional responses created by contemporary media and culture; together we will discover new ways of making sense of and creatively interpreting our 21st century world. 

Intercultural collaboration is placed at the heart of this programme to help us effectively shape new ways of understanding our complex mediated world. We encourage you to collaborate effectively, with the ability to work in transnational contexts, to acknowledge cross-cultural difference and to welcome its personal and group-level benefits. 

Internationalisation starts in the classroom – with its diverse UK, EU and international student community. It continues with meaningful, research and experience-based projects, the relevance and influence of which spans the globe – from Australia to Thailand, America to France, and China to Finland – and engages international expert opinion from leading scholars and practitioners. 

Our course is more than simply research-led, theory-based or practice-inspired; each module aims to cater to new developments in media as a discipline, combining a distinct approach to creation, criticism and curation and placing you at the forefront of contemporary thinking. We aim to cover all aspects of media, communications and cultural studies, from digital media, transnational identities, screen and moving image, new workplace practices, academic research in a digital context, media distribution, international film markets and genres, and contemporary experiences of health, wealth and happiness. 

The course aims to critically explore these topics, addressing important issues of the day and responding creatively to media events as they occur. We will work with you to think about how we can apply the most relevant concepts that represent the state of the field, and produce new accounts that address the complexity of contemporary media forms. Working at a higher degree level, there is the opportunity to work across cultures as media experts, creative, professional communicators and researchers in the arts and cultural industries.  

Why choose this course?

We aim to create a supportive and collaborative environment where students and staff work together on important and topical issues. You could find yourself tasked with hosting your own photographic exhibition, arranging professional academic conferences or undertaking field research outside of the confines of the University.  

Study is based in a converted 1930s art deco cinema, which offers a range of purpose designed spaces, including our new TV Studio ‘The Tank’ and the Media Loans Shop. We have a global creative community with students from several different countries and highly respected staff, which include the Director of the East Winds, an internationally recognised East Asian film festival, and staff who have published internationally recognised research in journals and books. 

Taking full advantage of our extensive networks, we host guest lectures, which in the past have included senior academics from the UK, Finland and Turkey with expertise including: media fandom, cult film/TV and audiences in the digital era; the sociology of science and technology, including ethnographic studies of scientific culture, information technology and the Internet; on gender, media and the body; and journalistic culture and news production in international news organisations. This is an opportunity to speak to experts and engage with ideas at the cutting-edge of the field. We also draw in specialisms from the School of Media and Performing Arts, such as photography, media production and digital media. 

We also aim to provide insight from research being conducted within the University itself, which is exploring disruptive social and open media, creative archiving, immersive, mobile and interactive media. Our staff aim to share their most recent knowledge with you, while our quarterly Media Research Seminars allow you to network with internationally leading scholars. 

Career prospects

Our aim is to produce graduates who are digitally agile, professional, highly skilled communicators, ready to face the challenges of a global and complex mediated world and apply their knowledge in meaningful ways.

We provide a range of exciting opportunities to produce industry-related work and self-directed portfolios that are geared towards creating graduates who could work either in the UK or abroad. Past projects have included ‘JuneParis’, ‘Checkpoint/Counterpoint’ and ‘Rescheduled’, which have presented research through photographic and digital arts, with data produced in Berlin, Amsterdam and Paris. Students have hosted their own ‘Pop-Up Museum of Everyday Objects’ and produced their own collaborative post-digital publications. Our students are also a core part of the East Winds Film Festival.

We focus on developing your creative capacity, enhancing your skills in creating, making and producing and giving you the confidence to respond to the media as it happens with meaningful and academically informed outputs (eg. digital profiles, exhibitions, artefacts such as film and photography). With these skills, you will be well placed to take up roles in a range of creative sectors, ranging from advocacy and other forms of applied communications, academic research and scholarship, start-ups, arts, and particular industries within media sectors (e.g. film, journalism, cultural criticism, television, journalism, digital publishing).

An emphasis on critical, ethical and sensitive thinking opens up possibilities of charity, third sector and advocacy work.


Visit the Communication Culture & Media - MA page on the Coventry University website for more details!

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