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We've been helping students find the right postgraduate course for over a decade.
This study program is offered in the GERMAN language, however, international students will have the option to complete their Master's Thesis in English or in German.
Successful managers and project supervisors need practical psychology knowledge to clearly see the relationships between the behaviors of the customers and the market. Students in the Market and Advertising Psychology specialization will develop an in-depth understanding of both markets and customers as well as the interactions between the two. These can ultimately determine the success of companies in an ever-changing marketplace.
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A recognized academic degree (from any field of studies) awarded by a university is required for enrolment.
Students are enrolled depending on their overall qualifications and the order of their applications. You can apply for a place on the course at any point in the year.
Your complete application should arrive latest 8-weeks before the start of your studies.
The following documents are required for the application process:
- Latest updated CV
- Letter of Intent
- High school certificate
- University certificate and transcripts
- Proof of English proficiency (min. CEFR – B2 or IELTS – 6.0)
- Proof of German proficiency (min. B2, preferably C1)
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