Business Analytics (MSc)

University of Bath    School of Management

Full time September MSc 1 year full-time
Business & Management (5) Computer Science (8)

FindAMasters summary

Are you fascinated by the potential of 'big data' to transform businesses? Our Business Analytics (MSc) programme will equip you with the skills and knowledge to excel in this exciting field. Delve into the world of data and decision analysis, and learn how to convert information into valuable insights. With hands-on experience using cutting-edge business intelligence software and real data interpretation, you'll be well-prepared for a career in business analytics. Our small class sizes ensure individual attention from experts, and our partnerships with industry leaders like IBM offer unique learning opportunities. Join us and gain the edge in this rapidly growing field.

About the course

Develop your understanding of business analytics. You’ll graduate with the skills you need to start a career specialising in data and decision analysis.

This course is for graduates who want to pursue a career in business analytics.

How can companies use ‘big data’ to gain business insight? This course will teach you how to convert data into knowledge. Get hands-on practical experience using the latest business intelligence software and interpreting real data.

This course includes guest lectures from industry experts, and a unit co-delivered by a specialist from IBM.

In partnership with IBM, Qlik, WinPure and the Women in OR & Analytics Network.

Read more about this course

Entry Requirements

You should have a 2:1 or above (or its international equivalent) undergraduate degree. Your degree can be in any discipline but you must have studied a subject with high quantitative content. Such subjects include mathematics/statistics, computer science, engineering, physics and quantitative social science.

Previous experience of computer programming is an advantage. You should include information about your quantitative and programming experience in your personal statement.

You will need an International English Language Test System (IELTS) score of at least 7.0 overall. Your scores for reading, writing, listening and speaking must be at least 6.5.

 Course Content

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Where is University of Bath


All Available Videos:
MSc Support and Student Experience MSc Support and Student Experience 14/10/2022 13:14:23
MSc Support and Student Experience
MSc careers support: We give you the edge MSc careers support: We give you the edge 14/10/2022 13:14:46
MSc careers support: We give you the edge
MSc in Business Analytics industrial dissertation: student view MSc in Business Analytics industrial dissertation: student view 14/10/2022 13:20:50
MSc in Business Analytics industrial disserta...

Student Profiles

Aziza Larvet

There were numerous reasons why I chose to study at the School of Management. Not all universities provide a
Business Analytics course. I knew I wanted to work in consulting and this was the perfect degree to start my dream
career. I was also interested in the units. They cover many areas and I felt that, with this knowledge, I would be able to
tackle any challenge in my future work.

Business analytics is a new field and the skills acquired during this course are increasingly sought-after. It is becoming
an essential area for companies. I wanted a course that would teach me how to use IT for decision-making.
My lecturers are passionate, enthusiastic and are always ready to help. The lectures they deliver are energetic and very
interesting. I learned a lot and gained valuable skills. As a student in Business Analytics, I know software and methods
that are applied by analysts.

The career support is great as well. We are given plenty of opportunities to discuss our career choices, get support and
prepare for application procedures. I participated in mock assessment centres, interview preparation and presentation
skills sessions. When applying for jobs, I felt fully prepared for each step.
As a student at the University of Bath, I know that my degree has a lot of value and companies do take this into account.

Jacklyne Betty

I chose to study at Bath because the course contents were aligned with my chosen career. I was also offered a partial scholarship, which lowered my school fees to EU resident level, and it helped a great deal.

The cultural exposure from both the School of Management staff and my fellow students was an incredible experience. I truly enjoyed getting to learn more about different cultures, and different ways of solving the same problem.

My favourite memories revolve around taking my walk home every day through the field with the golden rays of sunlight brushing through the long grass and people walking their dogs, hoping that I could sneak in a belly rub here and a pet there. I loved it. My friends made the experience worthwhile and I cherish them deeply to this day.

My experience as an international student was full of curiosity. There was a lot to learn from those I interacted with, and I enjoyed it. My advice to other international students would be to take it slow, and to be completely present in their experience because it doesn't last very long. Here I am, nearly five years since I graduated, and I still have very vivid memories of Bath.

Since I graduated in 2017 I have worked in four different roles, current role included. The roles revolved around data science in consulting and resolving real business problems, which I truly enjoyed.

A typical day in my current role as a commercial planner at Copia Global (Nairobi, Kenya) involves managing a team of 21 field officers and one pricing analyst in their duties surrounding pricing strategies – a key deliverable for us. It also involves in-depth analyses on pricing structures, traction reports on price changes, running bi-weekly forecasts on demand, status reports on projected monthly demand, validating several outputs on the automation of key ongoing projects from my colleagues in India, and ensuring that anything and everything involving pricing is in place from a business standpoint.

The course itself exposed me to new ways of resolving complex optimisation problems. What I took away from this in particular is that if you can just reduce the problem to its building blocks, it becomes a whole lot easier to build a solution for a seemingly complex business problem.

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