• University of York Featured Masters Courses
  • University of Edinburgh Featured Masters Courses
  • Leeds Beckett University Featured Masters Courses
  • University of Leeds Featured Masters Courses
  • University of Glasgow Featured Masters Courses
  • Xi’an Jiaotong-Liverpool University Featured Masters Courses
  • Swansea University Featured Masters Courses
  • Regent’s University London Featured Masters Courses
De Montfort University Featured Masters Courses
Leeds Beckett University Featured Masters Courses
Cardiff University Featured Masters Courses
University of Bradford Featured Masters Courses
University of Leeds Featured Masters Courses

Business Analytics (MSc)


Course Description

In today's organisations, technology is a business-critical resource integrated into the fabric of business operations. There is a growing recognition that businesses need to leverage big data in order to maximise competitive opportunities. This programme focuses on both of these elements in preparing you to achieve a balanced combination of technical competence coupled with an understanding of business intelligence.

The programme will allow you to develop the acumen necessary to identify opportunities for the organisation through understanding data, as well as the ability to build a case for exploiting and deploying technological solutions.

The familiarisation of information technology for analytics will develop your appreciation of how these can be integrated into business operations. This course is taught by experienced tutors with real world consultancy and research expertise in the field of digital business.

An MSc in Business Analytics will help you get the skills and knowledge you need to secure a graduate job in specialist roles such as consultant, data analyst, manager or business analyst.

Open to graduates holding degrees in any subject, this course assumes no prior knowledge of business or management and is suitable for UK, EU and international students wishing to progress their academic knowledge of business analytics and business intelligence. It is also suitable for those who do not have a degree but possess relevant experience.

The number of units you study will depend on if you choose the PgCert (60 credits), PgDip (120 credits) or MSc (120 credits of units + 60 credit dissertation).

There is wide recognition of a growing skills gap in the Business Analytics (also known as big data analytics) field. According to a recent e-skills report on employment demand, in the past 5 years, demand in the UK for big data staff has grown by 912%.

Special Features

• You will be taught in the internationally recognised multi-award-winning Business School on All Saints Campus.
• Extensive use of the University's online virtual learning portal (Moodle) to provide additional learning materials, communication and also as an aid to discussions.

Behind-the-scenes business visits

As a Masters student of the Business School, you have the opportunity to participate in a number of free business visits that allow you to see behind the scenes of real companies and learn about how these businesses are structured and operate. The business visit programme varies each year, the following are indicative of the type of business visits that are available:

• Manchester United Football Club – museum and stadium tour plus guest speaker on business operations
• Robinson’s Brewery – tour of 175 year old family run brewery and guest speaker
• BBC at MediaCityUK - tour of BBC studios at MediaCityUK with an insight into how TV broadcasting works.
• Jaguar LandRover - tour of the LandRover factory including every stage of the assembly process to the finished product.

Professional development weeks

The Faculty of Business and Law hosts two Professional Development Weeks annually. Free and open to all students, this includes a festival of skills-development activities, practical support in developing your CV and employability skills, and the opportunity to network with actively recruiting graduate employers.

Consultancy dissertation

The dissertation unit is your chance to undertake a consultancy dissertation, which could be based on a current or potential employer and aligned to your career goals in a specfic sector, organisation or industry. This would involve identifying and structuring an investigative managerial or business issue, producing a substantial written document of your conclusions and recommendations.

Expert guest lectures

A number of guest lectures take place each year with leading speakers from industry. The Business School shares extensive links with over 25 professional bodies including the Chartered Management Institute and the Association for Project Management. We invite speakers from various industries onto campus as guest lecturers to share their knowledge with current Masters students.

Visit the Business Analytics (MSc) page on the Manchester Metropolitan University website for more details!

Entry Requirements

Normally a good UK honours degree (minimum 2:2), or international equivalent, in any subject. We will also consider your application if you have significant management experience or degree equivalent professional qualifications.

Course Fees

Please refer to mmu.ac.uk for the latest fee information.


Email Enquiry

Recipient: Manchester Metropolitan University

Insert previous message below for editing? 
You haven’t included a message. Providing a specific message means universities will take your enquiry more seriously and helps them provide the information you need.
Why not add a message here
* required field
Send a copy to me for my own records.

Your enquiry has been emailed successfully



Share this page:

Cookie Policy    X