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The Masters of Science degree program in Business Analytics (MS-BA) is designed to meet the rising national and international demand of businesses for professionals who can collect, analyze, and interpret the avalanche of data created in the context of economic activity.

This unique program will:

  • Address rising demand for business analysts of various types (e.g., pricing analyst, market analyst, process analyst, UX analyst) whose job entails the analysis of business-related data (e.g., transaction data for products, sentiments expressed by consumers) for the purpose of business decision making.
  • Position graduates in a world that appears increasingly data-centric (that is, more data generated and exponentially so) and data-decentralized (that is, both data collection and analysis is conducted within business units and sub-units rather than at the enterprise level).
  • Train graduates in the robust use of industry standard tools such as R and Python to solve business problems.
  • Train graduates to participate robustly in the entire value chain of business analytics - from strategy formulation to data collection/visualization to analysis and decision making.

Visit the Business Analytics MS page on the Rochester Institute of Technology USA website for more details!

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