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Brand creation is about attitude. It’s about creating and sustaining trust and giving purpose. It means delivering on promises and being relevant. The best and most successful brands are completely coherent. Every aspect of what they do reinforces who they are.
Our Branding and Identity course offers you the opportunity to investigate one of the most dynamic, powerful and influential areas of professional graphic design. We believe that storytelling and conceptual thinking is at the heart of good branding. As part of this course you will produce highly considered research and enquiry into the strategies and overarching narratives that underpin this branch of design. Our aim is to challenge and support you to become a creative thinker, who has learned to plan and create brands that will
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2.2 honours degree in a related subject.
Applicants with non-standard entry qualifications and / or relevant work experience will be considered on an individual basis.
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“I was looking for a course in Branding and Identity, and NTU was one of the few universities in the UK that offered it. I loved being able to experiment with different media, materials, and processes. I used the laser cutter, CNC waterjet, foiling machine, spray booth, embossing press, and screen printing studios. Having these facilities and the wonderful support staff available enabled me to translate my ideas into finished outcomes.
“My tutors were amazing. They were genuinely interested in our projects, and went out of their way to help us. They constantly pushed us to try new things, and were incredibly supportive throughout. I lived and studied in London for a year prior to coming to NTU, so it was quite a change. However, in spite of being a small city, I was pleased to find that Nottingham is a design-friendly city. There are always workshops and talks going on.
“The course has forced me to grow both personally and professionally. By attending events and talking to designers, I have become more comfortable with speaking in public and more confident in my design abilities.”
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