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The human side of economics: the impact of psychology on decision making

Why do people not always act as rational economic decision makers? How can we apply mathematics and psychology to improve our economic models? Contrary to assumptions in traditional economics, people do not automatically choose the optimal course of action, even if given proper incentives. Intrigued? Our Behavioural Economics programme brings you the skills to optimise strategies and policies by including the framing and context that affect people’s choices.

The skills-based specialisation addresses the psychology of decision making. In both mainstream and behavioural economics courses you will acquire both a deep understanding of economics and the skills to adapt strategies and policies to deviations from rational behaviour.

Erasmus School of Economics, where else?

Few universities offer this increasingly popular stream in economics. If Behavioural Economics is your programme of choice, Rotterdam, frontrunner in economics, makes perfect sense. Select the curriculum that suits you best, study among ambitious and inquisitive co-students and benefit from the expertise of the internationally renowned Behavioural Economics Group.


Countries like the US, UK, and the Netherlands, and companies worldwide increasingly use the insights from Behavioural Economics to shape their policies. With this specialisation you can either help improve products, marketing policies, negotiation procedures, contracts, and financial portfolios in business, or design and improve public economic policies and strategies. It’s up to you. Careers are possible in many sectors, including: 

  • Consultancy
  • Financial sector
  • Governments
  • Research

"It’s great to be able to combine the math and psychology of Behavioural Economics with the track of your choice"

The MSc Behavioural Economics programme offers you a solid training in economics, complemented with psychological insights. Our students particularly appreciate the interactive nature of this programme. We gladly share their stories with you here

Download the brochure here.

Visit the Behavioural Economics (MSc) page on the Erasmus School of Economics website for more details!




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