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Course content

Our Arts, Business and Creativity MA provides an entrepreneurial education for creative graduates who aspire to a variety of careers in a creative industry.

The course was created in conjunction with the School of Arts and Cultures and key stakeholders from the creative industries.

It examines the theoretical aspects of creativity and the creative industries within their social, cultural, economic, political and increasingly, international contexts. It provides you with a setting to start-up a business and to engage on real projects with regional stakeholders.

The Arts, Business and Creativity MA has been developed in response to the increasing worldwide demand for creativity in practice from:
-Strategists
-Managers
-Entrepreneurs
-Government policy makers

What you'll learn

The course is for creative graduates who want to turn their artistic and creative talents to a viable career or business start-up. It will also suit those involved in developing and growing enterprises within the sector.

It has been designed specifically for individuals with some involvement in or experience of creative industries.

Your development

On completion of the course, you will be able to:
-Create business, marketing and promotional plans suitable for use within the creative industries
-Develop and apply advanced management tools and techniques to support profitability, sustainability and growth within the context of commercially creative work
-Demonstrate enhanced skills in decision-making and critical thinking
-Act autonomously in planning and implementing projects at a professional level
-Develop your strategic and creative thinking
-Recognise the need for change and the ability to manage this change
-Establish and manage a real-life business

Since entrepreneurship education needs to be experiential, there is a significant practical element to the course, including:
-Starting up an enterprise
-Acting as a consultant in a creative business
-Working with practitioners across the sector

Career focus

Key decision makers within business and government recognise the vital importance of the creative industries and the creative business sector in regeneration and the economic growth of regions and whole nations. Graduates in this field are very much in demand.

Graduates from the course have undertaken various roles including:
-Art Director
-Art Manager
-Marketing Manager
-Entrepreneur
-Social and Digital Marketing Manager
-Delivery

The course has been developed in conjunction with industry practitioners and is taught by a team of academics with strong links to regional organisations and extensive professional backgrounds in the business world.

Visit the Arts, Business and Creativity - MA page on the Newcastle University website for more details!

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