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This programme offers you the chance to engage with the key issues in the formulation of arts and cultural policy and the administration of the arts.

This MA from the Institute for Creative and Cultural Entrepreneurship will enable you to develop an awareness of and a critical approach to the discipline, by studying arts policy and practice in Europe, Scandinavia, and a number of global countries. You will also study audience development, fundraising, arts education, cultural tourism, regeneration through arts, arts diversity and social inclusion, copyright and the role of the arts in relations and diplomacy as well as national and cultural identity.

There are modules in:

  • Cultural Policy and Practice
  • Management and Professional Practice 1: Work placement
  • Management and Professional Practice 2: Business Planning for Arts Organisations
  • An option module in a complimentary area

Practitioners from many companies, venues and national organisations teach on the programme, providing a direct link with the profession. See our partners in learning.

Through individual research and placement with an arts company or management organisation you will develop essential practical skills to enhance your potential and your employability as an arts administrator.

Please note that a placement with any specific arts organisation is not guaranteed, however we take you through a supportive process to gain a placement with an appropriate arts organisation.

The programme also offers you one module in a complementary area. These at present are:

From the Institute for Creative and Cultural Entrepreneurship:

  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Relations and Diplomacy
  • Cultural and Creative Tourism
  • Culture, Tourism and Regeneration

From the Department of Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis of the Musical
  • Radical Performance

From the Department of Design:

  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation

Music Pathway

It's also possible to follow a Music Pathway in this programme, which allows you to broaden your musical knowledge and skills through largely theory and/or history-based modules. You will be able to study a module in Music Management which is open to all, however, at the start of the year you will be able to discuss other MMus modules appropriate to your background. 

Autumn term

Full-time students study for two-and-a-half days a week, while part-time students study for one day a week.*

Module titleCredits Cultural Policy and Practice30 credits Introduction to Audience Developmentn/a Introduction to Fundraisingn/a Seminar Series & Guest Speakersn/a

Spring term

Full-time students will study three modules on the programme over two days. Part-time students will normally study two modules on one day.*

You choose one 'Shared Module', and then you take the Management and Professional modules which are broken up into Business Planning for Arts Organisations and a placement.

The Shared Modules will allow you to continue to develop your understanding of a creative practice, or a specialist area of management. This module, therefore, comprises studies in one area of creative practice eg. Music, Theatre and Performance, Visual Arts, Entrepreneurship, or Cultural Diplomacy. (For some modules it will be necessary for a student to have a background in the area they wish to study as they are primarily concerned with the discipline rather than its administration/management – for example in music).

Theatre and Performance

  • Disability Theatre
  • Sociocultural Analysis
  • Radical Performance

ICCE

  • Cultural Relations and Diplomacy
  • Entrepreneurial Modelling
  • Interpretation, Education and Communication in the Art Museum
  • Cultural Tourism and Regeneration
  • Contemporary Issues in Cultural Policy

Music

Design

  • Enterprising Leadership: An Introduction to the Discourse of Contemporary Leadership, Enterprise, and Innovation

Core modules (taught in ICCE):

  • The Management and Professional Practice 1: Work Placement
  • Management and Professional Practice 2: Business Planning for Arts Organisations

Summer term

Taught one day a week, you will have lectures and seminars that cover contemporary arts management issues such as: copyright and performing rights; touring; cultural leadership and diplomacy; and further develops some areas introduced earlier in the year, such as arts, tourism, and copyright. During the term there are also timetabled sessions for individual tutorials relating to your dissertation.

  • MA Arts Administration & Cultural Policy: Dissertation

Clarification on Full-time/Part-time

There are many ways of doing this degree part-time. We recommend having a conversation with the programme convenor about how to proceed, and to determine time commitments.

Download the programme specification, for the 2019-20 intake. If you would like an earlier version of the programme specification, please contact the Quality Office.

Please note that due to staff research commitments not all of these modules may be available every year.

Skills

The programme enables you to develop the following skills:

  • Critical awareness of cultural policy issues
  • Preparation of specific audience development (marketing) and fundraising strategies for arts organisations, and more generic organisation strategic plans
  • Leadership and teamwork skills
  • A range of knowledge and skills required for operating in the cultural sector
  • An understanding of how new technologies impact on culture at all levels

Careers

Graduates typically go on to careers in the following areas:

  • Cultural policy: researching, developing, writing, analysing and evaluating policy
  • Management in building-based and touring theatre, dance, music and visual arts organisations
  • Arts education, arts regeneration and arts for social and community purposes
  • Audience development, programming and planning
  • Organisational development and fundraising

You will also be given individual career advice in personal tutorials, helping you identify potential areas of interest for future employment.

Find out more about employability at Goldsmiths


Visit the Arts Administration and Cultural Policy - MA page on the Goldsmiths, University of London website for more details!

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