Advertising and Marketing - MA

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Study Type

Full time & Part time available
Subject Areas

Business & Management

Communication & Media Studies
Start Date

September
Course Duration

1 year full time, 2-3 years part time
Course Type

MA
Course Fees

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Course content

The Advertising and Marketing MA degree focuses on the link between organisations and the customer. It will help you to develop a greater understanding of how to produce persuasive communications and give you a broader perspective on aspects of marketing communications.

The course provides opportunities to work on live or near live projects so that students can gain further experience to assist them in the work place.

WHAT WILL I LEARN?

This course gives you the opportunity to:
-Develop both cognitive and practical skills in advertising and marketing
-Study a variety of advertising and marketing topics which includes creative development, copywriting, brand management and development, media consumption and selection and communications management
-Have the option of enrolling on the

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Advertising and Marketing - MA

Coventry University

Faculty of Business and Law

Coventry

United Kingdom

Study Type

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Start Date

Course Duration

Course Type

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