• Aberystwyth University Featured Masters Courses
  • University of Derby Online Learning Featured Masters Courses
  • Jacobs University Bremen gGmbH Featured Masters Courses
  • University of Edinburgh Featured Masters Courses
  • University of Surrey Featured Masters Courses
  • Swansea University Featured Masters Courses
  • Northumbria University Featured Masters Courses
  • University of Bristol Featured Masters Courses
King’s College London Featured Masters Courses
Liverpool John Moores University Featured Masters Courses
Queen Mary University of London Featured Masters Courses
EURECOM Featured Masters Courses
University of Hertfordshire Featured Masters Courses
0 miles
Business & Management×

HMKW Hochschule für Medien, Kommunikation und Wirtschaft Masters Degrees in Business

We have 2 HMKW Hochschule für Medien, Kommunikation und Wirtschaft Masters Degrees in Business

  • Business & Management×
  • Business×
  • HMKW Hochschule für Medien, Kommunikation und Wirtschaft×
  • clear all
Showing 1 to 2 of 2
Order by 
Graduates of psychology or social sciences can specialize in the analysis of processes related to human resources or other work-related, organizational processes. Read more
Graduates of psychology or social sciences can specialize in the analysis of processes related to human resources or other work-related, organizational processes. In the M.A. Business Psychology program, students will improve their knowledge of both quantitative and qualitative methodology. Topics such as behavioral economics, HR management, User Experience research, innovation psychology and entrepreneurship are also part of the agenda.

Location and language

At HMKW Berlin the M.A. Business Psychology program is taught in English. The same master program can be studied at HMKW Cologne (Köln) in German language (M.A. Wirtschaftspsychologie). The start of the master program at HMKW Frankfurt is planned for October 2017.

Features

Specializing in the theory and practice of business psychology, with a non-clinical, analytical and consultancy oriented perspective that is highly relevant for the job market.

Learning outcomes

Ability to analyse and solve issues related to human resources, industrial, organizational and other business related processes from a business psychology standpoint, within a research or practitioner/consultancy context.

Modules

General modules (optional subjects)
-Media Law
-Media Asset Management
-Media Psychology
-Intercultural Management

Specific modules
-Recent Trends in Organizational Psychology
-Occupational Health Management
-Psychology of Marketing & Modern Market Research
-User Experience & New Media, Human & Organizational Resources Management

For more information, see the website: http://www.hmkw.de/en/study/ma-programs/ma-business-psychology/

Read less
The HMKW master program. M.A. International Marketing and Media Management. conveys analytical, producing and consultancy oriented competences, which are needed urgently in our service and knowledge based economic system, spurred by accelerating digital transformations and growing transnational interconnections. Read more

The HMKW master program M.A. International Marketing and Media Management conveys analytical, producing and consultancy oriented competences, which are needed urgently in our service and knowledge based economic system, spurred by accelerating digital transformations and growing transnational interconnections. All master programs at HMKW offer interdisciplinary mandatory elective modules as a general foundation. Subject-specific modules to deepen and develop your career skills will be built upon these. The interdisciplinary foundation is made up of modules in legal, technological and psychological subject areas. These modules convey essential competencies for the professionalization of your work with the media. In the subject-specific modules, the master program M.A. International Marketing and Media Management conveys Marketing and Management Basics and then further focusses on Media Management as well as Marketing and Media Intelligence subjects.

Overview

Location and language

The program is taught in English at HMKW Berlin and taught in German at HMKW Cologne and HMKW Frankfurt (Level B2 of the Common European Framework of Reference for Languages, CEFR required).

Features

Specializing in theory and practice of marketing and media management,with an analytical and consultancy oriented perspective that is highly relevant for the job market

Learning outcomes

Ability to analyse and solve issues related to industrial, organizational and managerial processes from a marketing and media management standpoint, within a research or practitioner/consultancy context.

Modules

General modules (selection of the optional subjects)

-Media Law

-Media Asset Management

-Media Psychology

-Intercultural Management

Specific modules (selection)

• Classical Marketing Communication

• Online Marketing Communication

• Consumer Behavior

• Price and Sales Management

• Market Research

• Media Management & Economics

• Emerging Media Markets

• Digital Transformation

Tuition fees

Full-time: € 670,– monthly Part-time: € 449,– monthly

Please find more information in our flyer: http://www.hmkw.de/fileadmin/media/downloads/pdfs/infoflyer-studiengaenge_master/HMKW_Master_International_Marketing_and_Media_Management_EN.pdf



Read less

  • 1
Show 10 15 30 per page



Cookie Policy    X