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Masters Degrees in International Marketing, Austria

We have 1 Masters Degrees in International Marketing, Austria

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The Master’s program in International Business & Management is designed to meet the highest expectations of business students and employers worldwide. Read more
The Master’s program in International Business & Management is designed to meet the highest expectations of business students and employers worldwide. The program is both: part-time and full-time and attracts students who intend to start, or have already started, a career in an international business environment.

Based on the students’ undergraduate management education and their experience in the business world, this program does more than just theorizing global business and management. It provides a holistic approach with emphases ranging from multi-domestic markets to global strategy, from international human resources management to intercultural change management, and from start-up entrepreneurs to international business leaders.

In the light of recent insights into leadership and strategy, the program offers its students a unique choice of four fields of specialization: digital business, international marketing & services, global operations & supply chains, and corporate finance. Students will be equipped with solutions to the challenges arising from rapidly changing contexts and will be prepared to pursue further academic careers.

Contents

The Master program International Business & Management attracts international students who have already started a career in an international business environment. The program is part-time and full-time and taught entirely in English. Based on the students’ undergraduate management education and their experience the program offers an intellectually appealing environment to develop management competencies, leadership skills, and methodological approaches. The program combines state-of-the-art teaching methods with latest insights from management research to achieve a high level integration of theory and application.

Schedule

1st-2nd semester: Common core curriculum offered in both time models – full-time and part-time
3rd semester: Common core modules Leadership, Strategy & Society and Business Research offered in both time models, choice of two from four specializations:
Digital Business Management (predominantly full-time, blocked)
International Marketing & Service Management (predominantly full-time, blocked)
Corporate Finance & Performance Management (part-time)
Global Operations & Supply Chain Management (part-time)
4th semester: International Studies, Master Thesis

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