The combined Masters degree in Communications and Project Management enables students interested in a career in corporate communications, public relations and strategic and cultural communication to acquire expertise in the planning, implementation and management of projects and programs. The addition of project and program management skills enables graduates to access more strategic positions in their organisation and to be responsible for overseeing new initiatives involving the management of scope, time, cost and risk. Communications is also a key competency of project and program management, and it is therefore possible that students pursuing a project management career might wish to obtain a combined degree with communication. Students graduate with a Master of Communication and a Master of Project Management upon completion. Graduates of this combined degree are internationally recognised by the Project Management Institute (PMI).
Employers continue to seek graduates with a flexible skill set and knowledge across many disciplines, ensuring adaptability. A Master of Communication/ Master of Project Management at Bond allows graduates to gain a deeper understanding in both communication and project management. This combined degree option provides graduates with the skills and knowledge to expand their career paths and is professional recognised in the Project Management industry.
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In addition to becoming knowledgeable in both communication and project management, students will learn through intensive mode delivery. This delivery method allows participants to receive 40 hours of combined lectures, discussion groups, case studies and workshops during contact hours per subject. International students are required to be on campus every week.
You must complete all of the following subjects:
In addition, you must choose one (1) of the following suites of subjects for your dissertation/portfolio:
The Master of Communication prepares senior communication managers to work effectively as strategists in the business, public and not-for-profit sectors. They deal with mid and long-term issues analysis and management in strategic communication and marketing communication.
The degree includes subjects on communication theories, strategic planning, leadership and advanced research methods, social media and the application of these to a major research project.
The Master of Communication (Strategic) specialises in communication and social theory, contemporary theories of risk and risk communication, and the analysis of how critical issues develop. Insights from these studies are applied to strategic communication planning and implementation.
The Master of Communication (Marketing) develops advanced knowledge and understanding of the theory and practice of marketing communication. The specialisation focuses on how advertising, public relations, promotion, direct marketing and selling combine to develop effective integrated marketing communication strategies.
Students wishing to complete a more generic Master of Communication degree may choose units from both streams to suit their professional needs.
Application will be made to the Public Relations Institute of Australia and to the Advertising industry for accreditation.