Communicating fashion contents is a complex task that requires a reactive approach and the application of strategic measures in a changeable and unstable market. The Master in Fashion Communication and Styling forms key figures in the fashion who deal with the relationship between the market and the evolution of new media and the crucial role of visual communication in the world today. The Stylist is the one who adds value to the communication of fashion products, which creates the image and is responsible for the choice of the items and the selection of combinations to present in the collection. The Stylist is a real fashion reporter, the link amongst the fashion manufacturer, consumers and readers of fashion magazines.
Career opportunities - Students can work as Fashion Communication Managers, Image Consultants, Fashion Stylists, researchers and Trend Setters, public relations Managers at press offices, public relations and event organization agencies, publishers (for printing, web and TV) and design offices of Italian and international fashion houses.
Are you looking to move into fashion, accelerate your fashion career, set up your own business, or extend a family enterprise? This fast-paced, practical course is ideal for a wide range of ambitious, highly motivated students seeking a springboard to a career in global fashion marketing.
You’ll study in one of the world’s most thrilling fashion capitals, surrounded by iconic and emerging brands as well as linked occupations such as photography, styling, events and publishing. You’ll have endless opportunities for exposure to the world of fashion, from up-and-coming designers and their pop-up shops to global trend laboratories, exhibitions and museums, street markets, high-street stores and luxury fashion brands.
You’ll have the flexibility of being able to study part-time or full-time. In Term 2, you’ll choose a specialist pathway: either Digital Fashion Marketing or Luxury Fashion Branding. There are opportunities for field trips (including overseas), internships and real consultancy projects.
Analyse the global markets for fashion and retail, and learn to manage fashion brands. Examine global trends in business systems, standards and practices. Explore product development and consumer behaviour, and choose to specialise in digital fashion marketing or luxury fashion branding.
• Marketing in a Global Age
• Trend Prediction and Fashion Forecasting
• International Fashion Marketing
• Fashion and Brand Management
• Buying and Merchandising in a Changing Global Industry
• Buyer Behaviour
• Retail and Service Marketing
• Business and Management Research Methods
• Fashion Marketing and Communication in a Global Context
• London Fashion Live Project
• Consulting Project
• Entrepreneurship Project
Upon successful completion of the programme and selected modules you will be awarded the CMI Level 7 Certificate in Strategic Management and Leadership*.
*Subject to registering as a CMI member
Coventry University London is delighted to have recently launched a number of scholarships to UK and International students. You can find out more about our Scholarships by viewing our website.
MSc International Fashion Marketing has start dates in October 2018 and January 2019.
“I really appreciated the range of work experience options which were available and I would highly recommend an internship module. It helped me bring together everything I had learned and combine it with real-world practices. I am currently pursuing a career in the media and entertainment industry and cannot wait to see what the future holds.” - Samantha Johnson, Germany
This course will provide you with opportunity for practice-based postgraduate study in the creation of innovative textile designs and concepts for fashion end use. Outcomes could be related to design, styling, forecasting and prediction, fashion promotion and consultancy, visual merchandising, art direction, publishing or pursuing further postgraduate study. You will be encouraged to develop design content that allows you to explore alternative ways of engaging with fashion and textile audiences. The course will emphasise the importance of being digitally articulate; you are welcome to combine this with traditional media and design processes.
Based in the heart of the School of Art, MA/MFA Textiles for Fashion is part of an innovative design network — a community of staff and students exploring design ideas in a discursive, cross-disciplinary studio environment. Critically informed practical designers, the group works experimentally, inspired by new insights and possibilities.
While studying towards a particular qualification at MA/MFA level, students experience their subject in the broader context of contemporary design practice.
Dedicated spaces for the postgraduate community have been developed to enable the postgraduate community to flourish. These spaces, for thinking and practice, are located centrally within the School of Art, allowing easy access to an extensive range of workshops where the combination of traditional and state of the art equipment opens up a world of exciting possibilities.
The MA Design: Textiles for Fashion is made up of four units totalling 180 credits.
The programme is designed to help you acclimatise to the challenges of MA level research and practice, enabling you to identify and describe a clear direction for your postgraduate design study.
You will be encouraged to develop design propositions that encompass key design issues and have complexity and ambition, taking full consideration of the relative contextual drivers.
You will also be encouraged and supported to extend your experience in the professional sphere. either through a practical project, research context, exchange, work experience, or other negotiated professional set of interactions with an external partner, groups of students and creative industry.
Towards the end of the programme you will undertake a major project to consolidate your past research and practice into fully realised collections, pieces, proposals, business plans, or exhibitions – whatever means is appropriate to the work. You will also have developed a strategy for the continuation of your practice located and contextualised to the profession or discipline.
If you choose to progress to MFA Design: Textiles For Fashion award you will study a further two units of 60 credits each.
This route is focused on the continuation of your practice aligned to the research and selection of appropriate public or professional venues and platforms to disseminate a significant body of work. You will be required to produce work for a public audience in the most relevant and appropriate form along with any implicit publicity and dissemination material.
The Fashion Promotion pathway investigates the areas of the Fashion industry that support all areas of design. With the support and guidance from industry professionals, you will develop your own personal portfolio of work within an area that could include Fashion Styling, Fashion Photography, Fashion Illustration, Fashion Promotion or Fashion Film.
Our Master’s programme has been designed to support and enhance the skills of art and design practitioners who want to work in the cultural and creative industries. Awarded by Falmouth University and delivered in partnership with Hearst Magazines UK, publishers of ELLE, Cosmopolitan, Esquire and Harper’s Bazaar, together we have designed an exciting and industry-connected Master’s to equip you for the real world.
The 12-month MA supports students across a range of Art & Design specialisms and you will be given the unique opportunity to explore your area within an interdisciplinary global culture. Bringing together students from a variety of disciplines through dialogue, idea-exchange and collaborative activities, the course prepares students for the hybrid and dynamic nature of contemporary creative practice. By enabling the pursuit of specialist subject expertise alongside opportunities to acquire the skills, experience and outlook necessary for professional success, we give our graduates the confidence to take the next step toward building their own creative futures.
The course is open to graduates from any art and design related degree subject and who already have knowledge and experience of a specialist area. Our MA will allow you to enhance your skills within your existing area, taking it in your own direction with support from a subject tutor. We currently support pathways in Fine Art, Communication Design, Illustration, Animation, Photography, Fashion Design, Fashion Communication, Product Design, Craft and Spatial Design.
Alternatively, you may be looking for a Master’s degree, but you are not clear which specialist pathway to follow, this course is designed to support those students arriving from a variety of undergraduate programmes with varying degrees of focus. The scope of the award in Art & Design is flexible enough to provide opportunities for you to experiment and try out new approaches before finding your focus.
This programme offers outstanding specialist tuition combined with extensive academic contact and studio access. As a Master’s student, you will have:
The inter-disciplinary nature of the course and the teaching team, along with the wider staff expertise within the college means that specific tuition can be provided on a ‘bespoke’ basis if and when needs arise. In addition to support from academic staff, you will have regular group and one-to-one access to our Study Skills Coordinator for support with writing, research and academic skills.
Our dedicated Welfare Team are resourced and prepared to support all students. Should you require help with English language, support is available from our in-house provision.
The course is structured to provide you with a wide range of activities in the modules at the start of the course, together with the opportunity to experiment and explore different methods and approaches. As you move through the programme you will then start to focus and identify individual ambitions, and plan and execute your final project.
Introduces you to new methods and approaches. You will take part in a series of set projects, which will encourage collaboration, experimental practice and creative activity.
THEORY AND RESEARCH
Within this module you will be exposed to a series of lectures and seminars around a series of shared themes that cut across theory and practice. You will be inspired to try out fresh and innovative methods in practice and you will work collaboratively and individually.
This module will support your development of independent and self-initiated project work in your specialist area. To build your portfolio you will take part in live briefs set by our partners in the creative industries and supported to enter local and international competitions.
ART & DESIGN FUTURES
You will be asked to look ahead by engaging in the issues shaping the professional practice of art and design today. Lecturer talks will introduce you to a diverse range of contemporary art and design practices to inspire and orient your own career pathways. This module also gives you the opportunity to organise and complete a work placement enabling you to gain valuable professional experience.
FINAL MAJOR PROJECT
You will spend the final semester working on a self-initiated project in your area of specialism, underpinned by the cross discipline culture of the course. Your final submission will be a portfolio of work and a written report culminating in a final MA show.
Careers and Employability
With staff and visiting tutors active in the creative industries worldwide as researchers and practitioners, as artists, designers, writers, and curators you will be exposed to issues, debates and challenges that are transforming art and design practice in the 21st century.
More specifically, the modules encourage you to reflect upon the broad and hybrid nature of art and design and the emerging global workplace in which you will ultimately take your next steps. To offer you real-world experience through live briefs and the work placements, we collaborate with both international media and communication organisations (such as our partner Hearst Magazines UK) as well as local creative businesses on our doorstep in Cambridge—one of the UK’s centres of leading-edge creativity and innovation.
Visit the website for full specifications: http://www.csvpa.com/art-and-design/ma-art-design/course-details/about.htm
Click here to apply online: https://www.csvpa.com/apply-online/step1
The course is aimed at both professional practitioners wishing to pursue a sustained period of time developing new ideas or recent graduates wishing to focus their studies and refine ideas at an advanced level. The course will also consider students from a non-industrial / product background, providing they can offer clearly articulated and informed reasons for wishing to study Product Design at an advanced level.
A student defined placement module in the second semester of studies allows the student to further explore areas of relevance to their studies, either through arranged placement, collaborative activity or research visits. As well as ‘hard skills’ such as modelling, new product development, styling and product graphics, they are now also beginning to embrace the ‘soft skills’ of branding, user interface design, trend spotting and forecasting. Spin offs of these activities can now be seen as production management, new start up initiatives / own product development, corporate identity and qualitative market research
Students will be supported by staff input through a series of design activities during semester one that are designed to identify an area or interest that can then be fully explored through the following two semesters. Complementary to the design modules are two research modules that provide theoretical underpinning. There are opportunities to explore issues through a dynamic research experience that again is defined and structured by the individual. The final semester of studies allows students to bring together all that has been developed and researched during the course.
We have well equipped studios and workshops, supported by highly skilled technical staff. Supporting the craft workshops and design studios, we have excellent suites of high spec computers for CAD, assignment writing and image manipulation. The University has excellent library / study facilities with a very extensive collection of design books and periodicals, together with many e-resources and support.
Graduates have developed successful careers within a wide range of design related disciplines, including designer / maker, freelance or in-house designer for manufacturing, teacher, design buyer and design manager to name a few.